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Work experience

Jun 2012Present

Marketing & Public Relations

Diamonds International
  • Business Development
  • Achieve monthly sales targets
  • Budget allocation per project
  • Client Relationship management
  • Develop and implement communication and promotion strategies
  • Develop appropriate marketing plans and tools to publicize activities and events.
  • Initiate and maintain contact with Media
  • Co-ordinate special publicity events and promotions for internal and external audiences
  • Assist in preparation of brochures, information guides and advertising material
  • Conduct weekly seminars on Diamonds & Gemstones for external audience’s at large hotel chains.
  • Conduct Public Speaking training for Marketing personnel
Mar 2011Apr 2012

Gallery Director

Park West Gallery
  • Affording clients the opportunity to attain artwork.
  • Conducting seminars for a group of 30 people (8 seminars a month), educating them on art.
  • Managing client relationships and expectations.
  • Develop and prepare all marketing materials.
  • Communication and Marketing.
  • Manage equipment and Art inventory
  • Achieving Weekly Sales Targets.
  • Cross Promoting 
Jun 2008Feb 2011

Senior Key Account Manager

Media Nova

  • Creation, implementation and monitoring of book plans from inception to print.
  • Ensuring the quality of all magazines published by Media Nova 
  • Liaise with printers for quotations on all printed matter
  • Management of ongoing relationships with print suppliers
  • Project Briefs – ensure team is briefed according to each project specifications; this includes Tender documents and presentations to client
  • Work alongside General Manager to ensure all Tenders are prepared according to brief and submitted timeously
  • Research new projects for possible tender
  • Collate all necessary information to execute project for eg. Deadline dates, specifications, production schedules and special instructions
  • Pitch various magazine concepts to clients, presentations, meetings etc.
  • Manage client expectations i.e. budgets, freelancers, photo shoots etc
  • Source suppliers and maintain relationship between supplier and Media Nova
Nov 2007Jun 2008

Publishing Co-ordinator

Media 24 (DRUM Magazine)
  • Create Production Schedule to ensure the publication meets it's deadline. 
  • Create and monitor publication book plan, i.e. pagination
  • Work with editorial, design, advertising and production teams to ensure coordination between departments. 
  • Review, implement and adjust the production schedule as necessary, follow up with various departments to ensure they meet production targets, track stages of the project, troubleshoot problems, communicate with printers and vendors to ensure print quality and prepare production reports. 
  • Set goals, support team members, monitor overall progress and manage alterations to the scope of the project.
Jul 2004Nov 2007

Publishing / Production Assistant

New Holland Publishing
  • Scheduling New Book Titles, Reprints, Marketing tools and Sales Kits.
  • Review Manuscripts according to Publishing Guidelines.
  • Contact and Liaise with authors both nationally and internationally.
  • Coordinating the sales material required for all promotions.
  • Sourcing both local and international suppliers.
  • Ensure that the design team is briefed accurately regarding a project and production is aware of specifications and dimensions.
  •  Manage workflow, communication and deadlines with all departments involved in project.


Jan 2001Nov 2003

3 Year DPTH

Cornerstone College

As a student I have completed 3 full years to attain a Diploma in Theology and Psychology. I have completed my three years with 344 credits at NQF Level 7. 

One Credit is equivalent to 10 hours of work, including contact lectures and a minimum of 120 credits represents one year full time. 

Jan 2000Nov 2000

National Senior Certificate

South Cape College

As a student I have attained my National Senior Certificate in Business studies. 

Subjects Include:

  • Office Practice
  • Small Business Management & Entrepreneurship
  • Computer Practice
  • Business English
  • Business Afrikaans
  • Economic and Legal Environment


Leadership Skills
Involves making decisions, strong people skills and effective problem solving skills which I have used in every position I have held. These roles has also required me to be a strong facilitator, providing the support necessary for the team to achieve their goals.  
Public Speaking
As an Art Gallery Director it was required of me to conduct seminars on ART, in order for me to do so it was important that I present the information clearly and effectively. I would present to large crowds of 30 or more using visual aids to enhance the presentation by adding impact and strengthening audience involvement. This skill is currently in use as I conduct seminars on Diamonds and Gemstones for large audiences on a daily basis. My presentations are eloquent, engaging and captivating.  
Time Management Skill
This is a skill which I have developed as a Production Coordinator it was imperative that I planned and managed each project efficiently. As a Marketing and Public Relations Representative it is required of me to correctly prioritise tasks which is fundamental to successful time management.
Negotiation and Communication
Negotiation and Communication is a skill that is required in order to reach agreements without causing future barriers to communication. In all my roles this was a skill that needed to be honed in on as I was in constant communication either with suppliers, prospective clients and colleagues in order to achieve a desirable outcome. In my sales roles I used a lot of interpersonal skills which helped me close sales effectively.