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Work History

April 2016Present

Management Trainee officer-Container Trading

Emkayline Shipping Company
  • Keep Looking for competitive pricing & negotiating with suppliers in order to achieve profitability
  • Handling versatile portfolio of 90 ports worldwide through maintaining close relationship with all agents
  • Checking daily reports of all ports & marketing dash board in order to execute the action plan
  • Maintaining price side of the equation of both buying & selling through extensive market research
  • Always creating differentiation & formulating fundamentals to achieve aggressive hallmarks
  • Attending board meetings on behalf of manager & with local & international buyers in order to explore the maximum potential of market and achieve growth accordingly
  • Keeping record of all customers inquiries & resolve them timely
  • Developing new businesses through tracking new customers & fulfilling their requirements
  • Designing sales collateral & updating on day to day basis in order to ensure that customer’s young demands are fulfilled
  • Coordinating with finance, Trade & Operation departments in order to ensure the integrated approach by completing shipping cycle timely without any challenges & delays
  • Keep checking & searching for new information & news to win the ever escalating competition
May 2015April 2016

Management Trainee officer - Marketing & Sales

Emkayline Shipping Company

- Import Marketing & Sales.
- Promoting services and building clientage Internationally.
- Keeping checks on Activity and targeting the customers accordingly.
- Manage and develop assigned sales territory.
- Assuring best services and providing the best pricing to attract potential customers.
- Coordination with International customers, colleagues & business associates for smooth handling of daily business activities.
- Focus on bringing in new customers as per the target assigned.
- Solving Customer Queries and providing them the best freight and services via e-mails and telephone.
- Keeping proper follow-ups of the shipments.
- Scheduling & Attending meeting with international clients.

Feb 2014Feb 2015

Marketing Executive

Protégé Global
  • Responsible for execution of all marketing activities.
  • Part of strategy formulation.
  • Responsible for traditional as well as social media marketing.
  • Liaison with the marketing team

    Summary: Performed primary and secondary research for the most required Jobs in Pakistan for entry level positions. Coordinated with Companies to bring them on board. Facilitated the process of the Hiring's execution at different universities.
Jun 2013Aug 2013

Marketing Intern

Pakistan State Oil
  • Assisted in the creation of signage, e-mail campaigns,Social Media Campaign, below the line promotion.
  • Assisted in the distribution or delivery of marketing materials
  • Assisted with execution of trade shows,Exhibitions & Sales/promotional Events 
  • Assisted with the preparation and delivery of training materials
  • Performed analysis of marketing and sales data
  • Analyzed competitor marketing and sales materials both on and offline
  • Prepared Advertisements
  • Prepared presentations
  • Provided support to social media efforts
  • Maintained tacking report of public relations activity

    Summary: Planned and conducted different promotional activities which include PSO lubricant awareness programs and Lube carnivals which in turn helped in boosting the sales of the lubricants. Designed TV commercial for the new lubricant line.


Communication Skills

Wise men speak because they have something to say; Fools because they have to say something.

BASIC Business Skills
  • Basic business skills such as accounting, business planning, and marketing.
Use of Business Tools
  • Basic business tools such as SPSS, Business Plan Pro, and MS office.
Problem solving

“The ability to empathize with people, and find solutions to their problems from which mutual benefit can be gained, is the most important ability in my mind.  I don’t think this is a skill; it is more like a guiding principle"
-Gregg Martin

Prioritize effectively
  • What is required to be done first in the line, Caring of Milking Cow.


Aug 2014Jan 2016

M.B.A Specialization in Marketing

Institute of Science SZABIST

The objectives of this course are to demonstrate the role of marketing in the company; to explore the relationship of marketing to other functions; and to show how effective marketing builds on a thorough understanding of buyer behavior to create value for customers.

Jan 2010Jan 2014


Preston University Karachi

The course is designed to prepare business graduates with knowledge, skills, confidence and motivation to take up the challenges of business operation management in the competitive scenario of the new era.

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