Nancy Bistritz

  • Atlanta US-GA
Nancy Bistritz

Summary

Seventeen-year professional with diverse communications background (agency/corporate public relations; traditional/digital marketing; and editorial) seeks exciting, challenging opportunity to expand skills and enables me to make a substantial contribution to the organization. 

What I'm looking for: A position that enables me to create and execute a variety of internal and external communications programs, including employee and leadership communications, public relations and media relations that achieve key business goals.  Ideally, I would serve as strategic communications consultant to executive and senior leadership teams, supporting their business communications including face-to-face, print and electronic channels.

STRENGTHS:

·Strategic communications (internal and external); marketing (traditional and interactive)

·Public relations strategy and execution (agency and corporate)

·Excellent writing and editing skills (contributing columnist and executive ghost writer)

Radio Interview

http://bit.ly/xRjMpz

I serve as the company spokesperson for Nurun. This is an example of a radio interview I gave in the Fall of 2011, discussing all things interactive and representing Nurun at the same time. 

Interest

  • Board member, TAG Marketing 2012 TAG Tech Marketing Awards Event Chair
  • Board member, BMA (Business Marketing Association)
  • Advisory Board Member, Alliance Theatre
  • Featured speaker, SoCon 2012
  • Featured speaker, International Association of Business Communications (IABC), 2012
  • Former PRSA Guest Speaker, 2011: Creating the Perfect Online Pressroom
  • Former board member, AiMA
  • Former member of Camp Twin Lakes marketing advisory committee
  • Volunteer for the Lupus Foundation, Georgia chapter (Co-founder of the organization’s FRIEND Support Group)

Bylined Article for Mashable

http://mashable.com/2011/08/24/multitasking-productivity/

I came up with the idea for this article based on a question asked in a group on LinkedIn. My one response on LinkedIn generated a sufficient number of comments and request to be connected, and Mashable liked the idea as well. 

Ghost Written Article for Managing Director

http://www.mediapost.com/publications/article/123149/logging-in-feed-the-fish-mayonnaise.html

I secured my managing director as a contributing columnist for OMMA magazine. I helped him come up with this idea, outlined the article, and wrote it on his behalf. 

Contributing Writer for Nurun Blog

http://www.digitalforreallife.com/2011/12/open-innovation-or-lip-service/

I am a regular contributor to Nurun's blog, Digitalforreallife.com. This is an example of one of the articles I've written. 

Contributing Writer for Nurun Blog

http://www.digitalforreallife.com

I am a regular contributor to the Nurun blog, Digitalforreallife.com. In the first six months of the blog's existence, my blogs ranked consistently in the top three shared, read, and commented on articles. In addition, I was also responsible for coming up with a series of articles on the launch of Google+, which ranked No. 1 for the months they appeared as well. 

Ghost Written Article for CEO

http://adage.com/article/digitalnext/marketing-digital-agencies-ready-lead/140498/

I came up with the idea to write this article from my CEO's standpoint. I not only pitched the editor, I conducted the research (at the time it was written, not many digital agencies were considered "lead" agencies), and I wrote the article on behalf of my CEO. 

Work History

Work History
Dec 2005 - Present

Senior Director/Director of Marketing Communications

Nurun
Dec 2005 - Present

Senior Director/Director of Marketing Communications

Nurun

Primary responsibilities include public relations strategist and a member of the local leadership team, working closely with the vice president and managing director of Nurun Atlanta. Regular columnist for the agency’s blog, DigitalForRealLife, and guest columnist for Mashable and TalentZoo. Additional responsibilities included: 

  • Developed first comprehensive public relations plan for Nurun, including strategy as it relates to media relations, industry analyst relations, and executive visibility in the United States
  • Coordinated media tours based in New York for the purposes of exposure to both national and industry journalists, industry analysts
  • Spearheaded the agency’s development of an international communications team with representatives in Canada, the United States, Europe, and Asia
  • Key accomplishment: Secured front page coverage for Nurun in AdvertisingAge; secured Nurun’s position in the Adweek Agency Report Cards, 2007; secured feature in Financial Times from Nurun.  
Apr 2005 - Dec 2005

Senior Account Manager

Calysto Communications

Provided strategy and overall media relations direction for clients in the telecommunications industry (BroadSoft, Tellabs, and CBeyond). Additional responsibilities included:

  • Compiled public relations plans for clients; daily activities included adherence to those plans
  • Formed relationships with national media and analysts in the telecommunications industry
  • Served as the agency’s on-staff writer/editor
  • Key accomplishment: Set agency-wide record for the number of press/analyst meetings for a client during SUPERCOMM 2005
Feb 2004 - Apr 2005

Marketing Writer

Wells Real Estate Funds

Provided copy for all marketing collateral pieces including brochures, PowerPoint presentations, correspondence to investors, and internal clients. 

Dec 2002 - Feb 2004

Senior Account Agent

The William Mills Agency

Provided public/media relations strategy and overall direction for a variety of national, regional and local clients in the financial services industry. Additional responsibilities included:

  • Formed strategic relationships with national media representatives in the financial trade publications
  • Developed and compiled case studies; wrote opinion pieces, and feature stories
  • Provided counsel to clients regarding all media-related activities 
Dec 2001 - Oct 2002

Editor-in-chief

The Leader Publishing Co.

Served as ambassador for Catalyst Magazine, a publication which focuses on Atlanta’s small to medium-sized businesses. Served as interim editor-in-chief, Atlanta Woman Magazine. Responsibilities and tasks included:

  • Developed relationships with key members of the Atlanta business community
  • Generated story ideas for each monthly issue; wrote feature articles; edited all copy 
  • Compiled editorial lineup and assigned stories for premier issue of Atlanta Woman Magazine
  • Supervised editorial staff, and production team (art directors, creative, interns, etc.)
Sep 2000 - Dec 2001

Public Relations Manager

Julien J. Studley

Spearheaded the creation, implementation and management of all communications efforts for the company’s Atlanta, Ft. Lauderdale and Dallas regional offices. Additional tasks included:

  • Drafted and edited collateral material such as press releases, company backgrounders and executive bios for distribution to media and clients
  • Developed relationships with media that resulted in placements in The Wall Street Journal, 
  • CFO Magazine, The American Lawyer and The Financial Times
  • Created new marketing initiatives for the Southeastern Region
  • Key accomplishment: Secured placement of Studley in BusinessWeek.com on sale leaseback feature.
May 1999 - Sep 2000

Managing Editor/Senior Associate Editor

Primedia

Managing Editor, National Real Estate Investor magazine (Supervisory position)

Primary responsibilities included assigning stories, editing copy and production of the monthly magazine. Additional responsibilities included:

  • Developed story ideas, concepts and direction; wrote key stories and columns
  • Created Corporate REView, now an annual supplement of the magazine
  • Coordinated magazine’s production process

Senior Associate Editor, National Real Estate Investor magazine

Served as editor of the magazine’s three quarterly supplements: Hotel Strategies, Wall Street Wrap and Multifamily Monitor. Additional responsibilities included:

  • Assigned stories to freelance writers and coordinated photo shoots
  • Served as a beat reporter by covering the hotel/resort/timeshare industry
  • Oversaw production process for three editorial supplements
  • Compiled stories, edited copy and paginated articles for main magazine
Jan 1997 - May 1999

Managing Editor

Lionheart Publishing

Primary responsibilities included writing stories, editing copy and paginating for

OR/MS Today, the magazine for the association INFORMS. Additional responsibilities included: editor-in-chief, Intelligent Systems Report; wrote bi-monthly “Practice Lessons” for OR/MS Today; and served as managing editor of Evolving Enterprise.

Mar 1996 - Jan 1997

Assistant Account Executive

Pringle Dixon Pringle

Provided  national public relations support to Xerox Corp. prior to and during the 1996 Centennial Olympic Games. Primary responsibilities included: wrote and edited press releases; compiled speeches for Xerox officers; coordinated special events; and promoted  Xerox’s 100 Golden Olympian Program.

Jan 1995 - Mar 1996

Associate Editor

Lee County Eagle

Covered city of Auburn including education, government, university and crime. Primary responsibilities included: originating story ideas; supervising quarterly interns and staff writers; and writing weekly column.

Education

Education
Sep 1990 - Dec 1994

Bachelor's Degree in Liberal Arts

Auburn University

Skills

Skills

Public Speaking

Public Relations

Strategic Communications

Writing/Editing