Thoughtfully Provocative, LLC. - Owner
- Austin Texas
I am a driven individual looking for a new challenge. I find my true passion brainstorming, implementing strategies and learning from those around me. My interests are communications, consulting, research, networking, event planning, traveling, public relations, advertising, marketing, writing and finding new ways to solve a problem. Working in event planning, management and marketing has helped me to continue to grow a strong belief in building and maintaining relationships with people. I am detail oriented and find enthusiasm in furthering my personal and professional growth while working/growing with those around me to create best possible outcomes.
Oklahoma State University
Graduation: May 2011
Bachelor of Arts: Strategic Communications
Major in Advertising
Major in Public Relations
Major GPA: 3.5
Thoughtfully Provocative, LLC. - Owner
April 2016 - Current
Currently building a t-shirt company to help the homeless by donating back 60% of our profits to vetted community outreach programs. Developmenting, creating and implementing all social media, email marketing, website build out/updates and blogger outreach.
BLAK Strategies, LLC. - Owner/Consultant
November 2014 - October 2015
Consulted for businesses working towards enhancing marketing strategies, social media and ecommerce. Provided clients assistance with email marketing, back end productivity strategies and overall help moving over into the digital age. Developed and implemented social media strategies, ecommerce strategies and website updates.
Consuela Goods, LLC- Marketing Consultant
November 2014 - April 2015
Developed, created and implemented all marketing efforts for B2B and B2C consumers (i.e., email marketing, handouts, social media, blog and marketing materials). Assisted in coordination, set-up, logistics and events put on for Dallas Market to promote and nurture sales associates, clients and new clients. Acted as sales associate for Consuela showroom during Dallas Market and helped facilitate follow-up of sales. Conducted marketing research to stay up to date with fashion trends and social media trends. Updated product, sales and website via Magento platform. Managed email marketing using MailChimp while also testing out other platforms for eventual switch. Co-managed product photoshoots and lifestyle photoshoots for marketing materials. Created and prepared marketing reports and sales reports for executive staff.
Paladin fs, LLC- Marketing Coordinator
February 2014 - November 2014
Westlake Hills, TX
Developed, created and implemented all marketing and advertising campaigns. Assembly of reports and analysis for sales team and President of the company utilizing Salesforce and HubSpot. Executed all inbound marketing efforts. Assisted with content creation, development and implementation of large scale email campaigns to be sent out to a contact database of 10K-20K. Created and prepared marketing reports through data analysis. Coordinated and executed all marketing material updates and enhancements. Maintained and update a marketing budget in excess of $360,000 for events, campaigns and monthly spending. Researched competitive firms to identify new areas of improvement and market trends. Developed and implemented lead nurturing strategies to help and support sales staff with delivery of "warm" leads. Planned, organized and conducted marketing and sales meetings.
FLOSS Westlake- Office and Associate Business Manager
January 2013 - January 2014
Maintained all aspects of aforementioned office duties at FLOSS 5th St. Assisted with marketing implementation and researched new marketing efforts. Built plans to implement new marketing ideas and ways to generate new clientele. Handled all front and partial ordering of back office supplies. Assisted in termination of employees with proper documentation. Assisted in submitting and following up on all doctor insurance applications. Maintained all office manager duties while successfully monitoring growth and P&Ls in a new business.
FLOSS Dental- Office Manager 5th St.
May 2012-January 2013
Daily Duties and Operations:
OPERATIONS- Maintained FLOSS brand in all aspects of the business (in and out of the office environment). Built office morale. Maintained upkeep of offices and professional office appearance throughout.
Responsible for all day-to-day operations- Kept staff informed of all business matters. Handled all customer service issues. Responsible for all Weekly, Monthly and Yearly financial and claim reports needed by FLOSS Corporate. Attended FLOSS corporate meetings and additional continuing education courses. Efficiently managed productivity and profitability of the office. Managed AR monthly and outstanding claims weekly. Maintained front and back office budget and budget awareness. Built rapport with vendors and representatives.
HUMAN RESOURCES -Coordinated all working interviews. Trained front office personnel in all job functions necessary to efficiently run the office. Managed employee time-off and time-off requests. Conducted employee reviews and evaluations with DDS and DOO.
FLOSS Dental- Scheduling and Insurance Coordinator
August 2011-April 2012
Daily Responsibilities: Verified insurance for incoming patients and coordinated benefits. Greeted and interacted with all patients, handled all incoming phone calls and patient questions regarding scheduling appointments, insurance and billing. Maintained upbeat morale to promote patient comfort and FLOSS Brand.
Tulsa Petroleum Club- Wedding, Catering and Event Manager
April 2011-July 2011
Responsibilities: Developed and implemented pricing structures for catering, banquets, corporate events, wedding ceremonies, receptions and all other functions hosted by Tulsa Petroleum Club and booked by clients. Worked with clients to ensure full understanding of banquet event orders. Organized the events within the guidelines of the Petroleum Club and the needs of the client.
Waller & Company PR Firm Intern
January 2011- April 2011
Daily Responsibilities: Research for clients and potential clients, daily web and publication clippings for archive purposes. Writing: Press releases, calendar items, developed layouts and wrote content for media kits.
OSUccess Campaign Volunteer
October 2010 - December 2010
Oklahoma State University- Stillwater, OK Communicated with students and donors to raise brand awareness of the OSUccess Scholarship. Promotional outreach and updated social media sites in order to promote the OSUccess campaign.
Bell Financial Intern
May 2008 - August 2008
Clerical work, filing, formatting, placing office orders, mail room. Communicated with office administrators, inventory and personnel relations
Austin's HUG Inbound marketing group
February 2014 - April 2015
Member of Dental Office Managers Group of Austin
November 2012 - February 2014
OSU Pi Beta Phi Publications Chair
November 2009 - January 2011
Promoted the Oklahoma Beta Chapter of Pi Beta Phi at university and community meetings. Submitted articles to Pi Phi’s national magazine, The Arrow.
Computer: Adobe, Microsoft Office Suite
CRM: Salesforce, HubSpot CRM
Inbound Marketing: HubSpot
Writing: AP Style, Editing, Ad Copywriting, Inbound Marketing Content Creation
*Willing to travel
Current Major GPA: 3.50
Owner/Creative Director Consuela