marketing manager - managing director
ALLSKOG - TREFORMIDLING AS
ALLSKOG: forestry is one of the biggest industries in Norway and the erea of Allskog has a total revenue of 7 milliard NOK (113 mill USD) and almost half is for export. Allskog BA is the regional branch of the Norwegian Forest Owners Association in Central and Northern Norway. Its 9,000 members are organized through 100 chapters.Funds assist members with forestry plans and planning of operations, and Allskog and the daughter companies work to increase the value of the forest owners products.
Marketing director Treformidling : in charge of marketing & sales plan, budget, productdevelopment, website, marketing products, fairs and sales/marketing involvement in developent projects. I was asked to take the position as manager in the company Treformidling AS. My last 3 years there, I run alot of diffrent development projects, with external financing. I had responsibilies also for the people working for the company, budget, result and secretary for the board. As manager I had a position in all the meetings of the board. In this period I took a parttime education to be certizified to work with the board
I knew nothing about foresting, wood, building industry or architecture before I started the work. Within a few months I started to work with a broad network in the business, to locate where information is found and who could be useful for future achievements and development.
Showroom: Allskog had a 800m2 basement and I thought it could be used for a new purpose. After ideas, strategi and financing was at place it was buildt into a showroom used by the wood, buildingbusiness, architects and diffrent departments from the university. Many people have used the showroom for conferences, product demonstrations, workshops, meetings and social gatherings with food, bar and even soccermatches on wallscreen. Withing a year both the Norwegian industry minister and our oil/energy minister had been visiting the first wood-eco showroom in Europe