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Love animals, horseback riding, fashion, traveling and seeing new things


Apparel Industry Professional

Successful industry professional with strong record of driving sales and increasing distribution in men’s and women’s

apparel and accessories. Skilled in presentations, relationship building, negotiations with key decision makers.

Demonstrate broad–based strengths and accomplishments in:

SalesMarketingPublic RelationsTrade ShowsShowroomBranded & Licensed

Merchandising/Line BuildingProduct ManagementSales Analysis & Forecasting

Work experience

Freelance Account Executive

Think Sales Showroom

Think Sales Showroom, New York, NY2009 – 2010

Freelance Independent Account Executive/Sales Rep

•Manage territory for two men’s lines consisting of wovens, tees and denim (English Laundry, Fender Custom Shop) for the East Coast (Maine to Virginia).

•Supported and generated women’s contemporary sales in the showroom.

•Responsible for the day to day customer service, cold calling, opening of new stores, and maintaining the existing customer base.

•Assisted buyers with placing product in stores; resolved issues with accounts, including credit problems, allocation, order processing, sales, and account follow up.

La Bella-Borsa Inc (Division of R. Siskind), New York2008 –2009

National Sales Manager

• Recruited to relaunch United Colors of Benetton/Sisley as a moderate and better brand and reinforce brand value by eliminating from the off-price market.

•Worked closely with United Colors of Benetton and their corporate merchandising group in Italy for product pricing, selection, and inventory plan for the US Market.

•Achieved 25% increase in sales in first year; opened key accounts (Sam's Club, Amway Catalog, and Bluefly, Zappos, and

•Assisted Directives West/Doneger group on high end accounts; managed trades how participation.

•Handled brand marketing, PR, and product placement; liaised with fashion editors/magazines.

One of three company divisions closed do severe economy downturn.

Van Tassel Inc., New Jersey2006 –2008

Consultant, National Sales/Marketing Coordinator

•Provide expertise and direct services to apparel companies, including branding, public relations, licensing, marketing, trade show representation, and product placement.

•Built and managed in–house and independent rep sales organizations; secured product placements with fashion magazines/editors.

Selected Clients/Projects:

Bander, Product Launch (Long Term Project)

•Arranged special events for product launch; researched and targeted stores; assisted with establishing a strong customer base, as well as develop new prospects in key markets. Developed budget to attend best of class trade shows. Worked with style editors for product placement.

•Collaborated with designer and merchandiser on editing collection and pricing the line.

Trade Show Sales

Lori Bonn, Gina George and Lucy, Joey Showroom - - Arranged appointments and represented companies at trade shows, including Coterie, ENK, and Accessories Circuit.

Angela WeberPage 2/2

Apparel Industry Experience continued

Aimee Lynn Accessories, New York2005 –2006

National Sales Manager, Account Executive – Apple Bottoms

•Managed $2 million specialty sales across the U.S., including handbags, belts, and jewelry; provided direction to independent reps.

•Collaborated with designers to merchandise the line from concept to final product.

•Assisted designers with all aspects of product development, including trim and fabric design.

•Liaised with licensors for approvals and seasonal direction.

Ecko Untld, Accessories & Sportswear Divisions, New York, NY2003 – 2005

Sales /Account Executive

•Managed overall activities/sales for Ecko Untld Accessories and Ecko Red Sportswear divisions for the Mid Atlantic Territory, both branded lines and off–priced goods.

•Generated new business with Popular Club, Yellow Rat Bastard, and Against All Odds for Accessories Division; launched new division for branded (accessories in men's and women's;) built up small specialty store accounts to $1M within one year.

•Produced more than $2M sales for women's sportswear and men's outerwear divisions.

Broadcast & Film Industry Experience

CNBC, Fort Lee, NJ2001 – 2003

Public Relations Coordinator

•Distributed breaking news transcripts, programming advisories, weekly programming highlights, and monthly programming schedules to business, trade and daily publications.

•Wrote internal employee communications and external media advisories.

•Assisted with supporting in talent support for NBC celebratory events including NBC's 75th Anniversary party and "After Hours with Maria Bartiromo" launch party. Conducted national radio tours for on-air talent and updated press kit material including talent bios, programming synopses and fast facts. Oversaw talent logistics regarding PR initiatives and maintained photo library and resource room.

•Maintained NBC's Media Village Web site.

Anyway Productions, Production/Location Assistant, West Virginia2998 – 2000

Conan O’Brien Show, NBC, Director’s Assistant, New York1997 – 1998

Geraldo Rivera Show, CBS, Production Assistant, The New York1995 – 1997


William Paterson University/Centenary College

Communication Major (Currently Attending)

Computers: Proficient in Microsoft Word, Excel, PowerPoint, AS400, Royal 4 systems


William Paterson University


Merchandising, Branding and Line building, Public Relations