Summary

·Well versed in social applications: Twitter, Flickr, LinkedIn, and Facebook and their role in marketing strategies.

·Skilled in web content management for websites, microsites, HTML, and blogs.

·Keen understanding of the role of event planning and marketing in the success of an organization.

·Comfortable working in a Mac or PC environment; well versed in Adobe Dreamweaver, Photoshop, InDesign, Word Press, and Microsoft Office.

·Proficient at writing press releases, conducting research, and compiling financial documents.

Work History

Work History
May 2010 - Present

Creative Coordinator

Direct Events

•Design all marketing collateral consistent with the organization’s brand including advertising, promotional documents, and graphic standards using the Adobe Suite

•Coordinate with media outlets to secure promotions for events

•Create and send email blasts in HTML to the Backyard e-newsletter subscribers

•Maintain and update the Direct Events website using Adobe Dreamweaver

•Act as IT consultant, doing server maintenance and network configuration

Jun 2010 - Present

Communication Intern

Leadership Austin

•Create and maintain the organization’s Facebook guide by selecting approved language, posting protocol, and optimizing the existing fan page

•Design and implement a communications master plan for all programs within the 2010- 2011 year

•Conduct routine email campaigns with donors and enter the results into The Raiser’s Edge program

Aug 2009 - Present

Marketing Assistant

St. Edward's University

•Created the University’s first Facebook page in fall of 2009, building a fan base of 2,444 and growing, in addition to planning posts for the University Twitter

•Managed and documented media coverage of the University by creating tracking documents

•Planned and implemented events consistent with the University brand

•Conducted research and competitive analyses on marketing outlets for the University

May 2009 - Sep 2009

Communication Intern

Colorado River Foundation

•Planned, designed, and implemented a social media campaign

•Coordinated and contributed to a redesign of the CRF brand with an outside vendor

•Assisted in the planning of organizational events, such as the Colorado River Ramble

•Drafted company communications, press releases, and e-newsletters

May 2005 - Aug 2006

Administrative Assistant

Judson Design

•Designed a filing system for notes and files on accounts

•Created an inventory system for the sample archive and stock room

•Provided routine administrative support, and answered phones

Education

Education