Sales Operations Manager
IFFCO Pakistan (Pvt.) Limited
The company manufactures and markets personal care and cleaning and foodstuff products. IFFCO is a United Arab Emirates based business house.
Managed settlement of issues and concerns of countrywide sales team and customers. Led team of two executives for sales service and customer service. Optimized sales processes. Coordinated for Sales department with Finance, Human Resources, Administration, Production, Logistics, Information Technology and Marketing departments. Managed all aspects of customer credit facility, redistribution expenses, field force expenses, distributor claims, and customer appointment and resignation. Managed measuring, analyzing and reporting of sales information.
- Regulated system for monthly sales forecast by weeks and products at regional and national levels for determining sales targets and relevant monthly production and supply plans.
- Initiated weekly monitoring of sales results versus respective forecast in order to strengthen performance control mechanism for achievement of monthly targets.
- Streamlined and formalized process of weekly reporting of market prices of benchmarked competitors' brands, which helped Marketing department in providing sales team with price related tools to compete for due sales share at marketplace.
- Rationalized the terms and conditions of customer credit facility by developing tools to monitor and improve respective outcome.
- Developed and implemented information system for weekly reporting of sales and inventory of distributors across the country.