Mykila Cobb

Mykila Cobb

Achiever| Dreamer| Thinker| Doer

Work History

Work History
Jan 2016 - Present

Regional Developoment Representative

St. Jude Children's Research Hospital 
  • Managed assigned territory including prospecting new partners and managing existing relationships 
  • Developed  and implemented new  event that effectively reach new target audience  
Oct 2014 - Jan 2016

Regional Development Representative

St. Jude Children's Research Hospital 
  • Cultivated new and existing partnerships that created $5,000 in in-kind and $5,000 in new monetary sponsorship for the 2014 St. Jude Give Thanks Walk
  • Increased participation in promotions program for new national partner organization that led to an additional 75 new locations 
Jun 2012 - Oct 2014

Multicultural Event Marketing Representative

St. Jude Children's Research Hospital 
  • Shaped relationship with partner organization to increase revenue by $30,000, exceeding budget by $20,000 for Sunday of Hope program
  • Created relationships with key community organizations to increase awareness of St. Jude in the African American community in West TN
  • Provided leadership and support for newly developed collegiate program that raised over $33,000
Jun 2010 - Oct 2010

Regional Marketing Intern

First Tennessee Bank
  • Re-evaluated existing sponsorship to maximize ROI aligned with the company’s objectives
  • Executed action plans for end to end event planning in conjunction with the Memphis Redbirds and Collierville Chamber of Commerce
  • Update and maintain communication for up to 600 people
  • Created press releases and invitations for distribution through the Mid-South market
  • Investigatde and analyzed mobile banking applications for competitive intelligence material
Jan 2011 - Aug 2011

Marketing Communications Intern

Cummins Mid-South
  • Designed new processes plan to be executed across various locations in company
  • Collected data and formulate new initiatives for social networking site
  • Updated communications database of approximately 3000 clients
Aug 2009 - Dec 2009

ReadyU Brand Ambassador

Procter & Gamble
  • Increased awareness of products to over 3000 students by participating in marketing, promotion, and executions of7 on and off campus events
  • Drove students to Herbal Essences, PUR, and TAG products through major social network sites and field marketing tactics
  • Demonstrated ability to work with marketing budget of $500



Bachelor of Business of Administration

University of Memphis

Marjor: Marketing | Magna Cum Laude




• Excel (Spreadsheets, PivotTables, Charts) • Outlook (E-Mail, Contact Management, Scheduling) • PowerPoint (Slide Shows, Presentations) • Word (Documents, Letters, Papers, Reports) • Windows ( XP, Vista, 7) • Windows Internet Explorer (6, 7, 8,9)

Social Media

• LinkedIn • Facebook • Twitter