MBA Summer Associate
Danaher Corporation
Developed the commercial model for Insite360 Dispensers service in the US to boost Gilbarco’s revenues during and after the compliance cycle of the EMV payment security standards
1- Analyzed market size, players and complimentary services
2- Studied competitors' products and out-of-industry services
3- Conducted interviews with potential customers to get insights and measure value added
4- Segmented the market to target interested audience
5- Developed financial and commercial models for the service and presented it to global executives