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Key Skills : eCommerce Marketing and Product development, eCommerce Operations and Project Management, Visual Merchandising, Branding, Content Marketing and knowledge of seo/sem promotions, Vendor Management.

Key Skills

eCommerce Marketing and Product development ; Operations and Project Management ; Visual Merchandising ; Online Marketing ; Vendor Management.

Work experience

Feb 2015Jul 2015

Assistant Manager


Solely handling Marketing, Merchandising & Operational activities for Toys, Babycare, Gifts & Dry Fruits / Sweets Category.

> Balancing appropriate GMV-Cashback-Net Burn

> Merchandising & Operations process automation.

> Streamlining Sems/Affiliates & Online Marketing and creating promotional Storefronts & Brand stores.

> Competitive Benchmarking and Pricing Study.

Jul 2013Feb 2015

Ecommerce Marketing Manager


Spearheading all Planning, activities from concept to execution for eCommerce Marketing, Managing communications with more than 30 eCommerce clients Pan India, including Distributors and Retailers existing in India and Indian Subcontinent Countries.

> Co-ordinate in back end processes with Warehouse, Finance and Production Teams.

> Planned Branding and Marketing through web- eCommerce portals to position Scholastic as dominant B2B serving leader in eCommerce Business.

> Product Management and Development by working closely with editorial and sales teams.

> Develop market requirements conducting study along-side Maintaining Client Relationships

Dec 2011Jul 2013

Sr. Marketing Executive


I Oversaw multiple functions and activities, initially beginning with Visual Merchandising. Found innovative ways to run attractive and revenue generating marketing campaigns including highly successful Web Publishing and Category launches for Books, E-Books & Fashion verticals.

> Deep Understanding of search engine, web publishing, social platform/Internet marketing, site merchandising, user profiling tools and web traffic analytic.

> Inventory and Project Management handling merchandise flow and promotions to prevent markdowns and excess stockings.

> Launched new "University Books Section" generated average monthly turnover of 4cr from Jun. 2012 to July 2013 monthly.

Jul 2010Aug 2010

Marketing Intern



Aug 2008Aug 2011

Bachelor of Business Administration

Aug 2010Aug 2011

Graduate Diploma in International Business


Personal Details 

Date of Birth : 6th , February 1991

Marital Status : Single

Languages : Hindi , English

Passport number : K7271224

Interests : Reading, Bowling, Swimming, Trekking, Singing.