Summary

A highly qualified Digital Marketing Manager with more than 10 years of impressive experience exceptional international and multinational achievements track record in managing digital marketing running under different technologies and develop strategy using multi-channel engagement. Coordinate & manage relationships with vendors for system support, with an aim to enhance business process, productivity, efficiency and decision making capabilities.

Work History

Work History
Oct 2013 - Present

DigitalMarketing Manager 

Etihad Etisalat - Mobily- Saudi Arabia (Riyadh)
  • Business owner for all digital channel activities related to to Websites, Self-care, E-Commerce, Social Media & Mobile Apps.
  • Formulating and implementing website, E-Commerce, SEO and Social Media Strategies.
  • Keeping abreast of emerging SEO and social media trends and shared appropriate trends, tools, and resources with the senior management for further corrective measures.
  • Optimized web pages for search terms (on-page SEO)
  • Spearheaded the digital projects milestones, along with delivering the same hand to hand from one resource group to the other to ensure smooth functioning of the organization in an efficient and effective manner.
  • Organized online self-care system for customers in conjunction with external agencies and associates.
  • Establishing Online Digital policies and procedures to ensure standardization of web code and integration of web applications; This includes, but is not limited to defining time lines, develop code, write technical and functional specifications, write user manuals, write help files, assist in procurement of vendors / equipment / software and implementation
  • Provide support to all users and ensure changes (in liaising with vendors/consultants/parent company) are made according to the requirements and upper management
  • Acting as a Digital online trainer and providing guidance to utilize best optimize content for deployment and directing the preparation of briefs for design agencies whenever required.
  • Handling Email Newsletter Campaigns.
  • Developing and maintaining excellent business relationship with clients to ensure smooth functioning of the organization in an efficient and effective manner.
  • Monitoring Key Digital online tool KPIs to identify business problems, accordingly drafting reports and providing recommendations to the upper management for addressing probable shortcoming.
Jul 2007 - Mar 2013

Online Digital Specialist 

Zain - Jordan (Amman)
  • Executed complete featured enterprise-class web based online application systems. Supervised and oversaw the entire social media channel for Zain to meet long term objectives of the organization.
  • Managed the set up of technical functional, thus gathered requirement along with evaluating, developing, devising and testing for all intranet/extranet portals for seamless functioning of activities leading to optimal growth chart of the organization.
  • Spearheaded front end website maintenance work and executed news, catalogs, articles, reports and archives on the company’s intranet portal, simultaneously ascertained security plans and regulations of the site for better workflow.
  • Organized online self-care system for customers to check and deliver details of calls by means of website accounts, consequently administered back-end development work on (WEB/WAP) in conjunction with external agencies and associates.
  • Spearheaded the portals and mobile application milestones, along with delivering the same hand to hand from one resource group to the other to ensure smooth functioning of the organization in an efficient and effective manner.
  • Fostered close channels of communication with VISA Jordan Company and accordingly managed e-commerce pertaining to Payment Online Recharging System for customer's lines, ascertaining better workflow.
  • Steered test team to edit links, content, graphics, services, code and structure, thereafter rendered consultation support to the web author, web developers and outside vendors to ensure smooth workflow.
  • Devised an intranet enabled system by utilizing suitable web tools along with database and web languages to render functionality design and accordingly incorporate the same across numerous platforms, servers and data stores.
  • Aided in suggesting most excellent optimizes content for deployment, thus streamlined the briefs preparation for design agencies, generated and maintained project documentation pertaining to creative briefs, functional specifications and design style guides.
  • Installed, configured and maintained backup for all portals, investigated and resolved the corporate websites and web application errors and performed all web server configurations for appropriate functioning.
  • Stayed attuned to new web technologies and extended web marketing ideas and contact media companies, thereby promoted and created awareness regarding corporate product via corporate websites.
  • Managing link builders who rank websites higher for client's most desired keyword(s)
  • Suggesting keywords to use in pages & blog artilces
  • Formulating and implementing website, E-Commerce, SEO and Social Media Strategies.
  • Keeping abreast of emerging SEO and social media trends and shared appropriate trends, tools, and resources with the senior management for further corrective measures.
  • Optimized web pages for search terms (on-pageSEO)
  • Handling Email Newsletter Campaigns.
Sep 2005 - Jun 2007

System Analyst

Middle East Studied Center (MESC) - JORDAN (AMMAN)
  • Scrutinized and estimated existing and proposed systems by collating information and devising data processing requirements, thus adapted the same to consistently chart out strategic long term goals and objectives.
  • Evaluated and proposed hardware and software development, purchase and utilization along with recording and maintaining hardware/ software inventories, site /server licensing, user access and security in line with organizational standards.
  • Directed the preparation of flow charts and diagrams outlining systems potentials and procedures, thereby inscribed and maintained system documentation in line with organizational standards.
  • Installed, configured and upgraded desktop hardware and peripherals to incorporate network cards, printers, modems, mice and add-in boards as per standard networking protocols.
  • Served as a team member with other technical staff comprising of networking, carried out technical research on system upgrades accordingly determined feasibility, cost and time required, thus ensured connectivity and compatibility among systems for further growth.
  • Assured confidentiality relating to the information being processed, stored and accessed by the network to prevent escalations and legal implications.
  • Identified critical issues, resolved document system problems by providing innovative quality solutions to magnify business gains.

Education

Education
May 2001 - May 2005

Bachelor's degree in Computer Information System

University of jordan

Portfolio

Certifications

Certifications
Nov 2012 - Dec 2012

Mini MBA

HRM Global

Skills

Skills

Mobile App OS

iOS

BlackBerry

Android

Design tools

Photoshop

illustrator

Adobe Flash MX

A.V.S video translator

Website tools and programming language

SharePoint 2007,2010

ASP.NET

Adobe Dreamweaver

PHP

SQL server

MySQL

XML and AJAX, Portal Layouts, Design of Content Database

E-commerce

ATG E-commerce

Mageneto

Support Social Media tools

HootSuite.com

TweetDesck.com

TweetBot

fakers.statuspeople.com

trendsmap.com

I built a custom help desk tool for handling social media tickets based on ASP.net & SQL server and it's currently installed inside Zain Jordan

Social Media Channels

Instagram

YouTube

Twitter

Facebook

Google+

Pinterest

LinkedIn

Keek.com

Foursquare

Google Blogs

SEO Tools

Google Analytics

Google webmaster

DoubleClick

Google Website Optimizer

Google Zeitgeist

Google Trends

Google Keyword Tool

Google Maps

Alexa

Bing Webmaster

Yahoo Webmaster

Paid Ads

Google AdWords

Google adsense

Facebook Ads

Twitter Ads

LinkedIn Jobs posting

References

References

Haitham Raba, Marketing Director - Mobily

Phone Number: +966.548200001

Ahmad Al-Shatti, CEO Zain Jordan at Zain

Phone Number: +965.99007888

Ehab Hafez, IT Director at Zain

Phone Number: +962.795431133

Muawia Abu Jubain, CTO Zain Jordan at Zain

Phone Number: +962.796650170