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Summary

Dynamic marketing professional with more than 2 years in the digital advertising industry as a media planner. Creative and Innovative team player with strong interpersonal skills. Skilled at purchasing and placing ads for maximum exposure and ROI.

Work experience

Feb 2014Present

Media Planner 

Venuelook.com 

Design, budget and launch online marketing campaigns for Venuelook

Measure and Report on performance of all digital marketing campaigns

Digital planning on Multimedia platforms including Social media, Display advertising, SEM, SEO, Mobile marketing, Video advertising

Launched and managed the social media platforms (Facebook, LinkedIn, Twitter, YouTube)

Online Advertising Campaigns planning, launching, optimization and tracking (Google Adwords,) Facebook Ads, LinkedIn Ads, etc

Implemented the company' SEO strategy (Content Creation, On-Page optimization, Link building)

Monitoring and executing media planning strategies

Develop objectives and strategies, media plan including changes, budgeting, reporting and optimization

Dec 2012Feb 2014

Executive Media Planner 

RNF Technologies

Develop and execute SEO/SEM strategies and monitor campaigns

Managing multiple Organic and paid campaigns.

Perform competitor analysis and keyword analysis

Develop strategies for keyword opportunities, campaign structuring, targeting, bidding and quality score

Evaluate SEO and PPC tactics to drive more traffic and conversions

Develop social media strategies and manage campaigns (Facebook, Twitter, Linkedin)

Keep myself abreast of SEO/SEM best practices, search engine trends and algorithms

Track site performance, activity and health using Google analytics and Webmaster tools

Communicate with team and management on project development, deadlines and results

Analysis of SEO/SEM programs and monthly recommendations

Education

Jul 2011Jun 2013

Master of Business Administration (MBA) 

Saroj Institute Of Technology and Management

Marketing Management

Jul 2007Jun 2010

Bachelor of Commerce (B.com)

Shibli National PG College, Azamgarh(U.p)

Commerce

Jul 2005Jun 2007

Intermediate

Shibli National Inter College, AZAMGARH(U.P)
Jul 2005May 2005

High School

S.K.P Inter College

Skills

Digital Advertising
Market research
communication
Negotiation
Online Marketing
Media Planning

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