Help Net Farma SA
Full P&L responsibility for the Sales, Aqquisitions, HR, Logistics and Admin Departments in the second largest pharmacy retail group (+ 60 Mill Euro turnover ) in Romania (www.helpnet.ro)
Responsible for developing a small family business designed to import, represent and distribute FMCG brands in Australia. in cooperation with major Principals from Europe.
Sarantis Group is a Greek based international cosmetics and household products company with worldwide turnover of 300 Mill. Euro per year, distributing to over 25 countries and employing a staff in excess of 1600. It has been a top performing public company, listed on Athens Stock Exchange, since 1994 (www.sarantis.gr)
Sarantis Bulgaria (est. 1994) was the first operation opened outside of the Greek domestic market by the Sarantis Group. In 2005 it had a 10 Mill. Euro turnover and 1.2 Mill. Euro EBIT generated through mass market cosmetics, household products (Sarantis, Johnson&Johnson, A.Puig) luxury fragrances and personal care products (Juvenna, La Prairie, Nina Ricci, Ingrid Millet-Paris), through an extensive distribution network of 4480 selling points and 4 distribution centres across Bulgaria (www.sarantis.bg)
Responsibilities for the General Manager included business planning, overall management and achieving revenue and profit targets (full P&L management) in a company of over 100 staff.
Responsibilities for the National Sales Manager included budgeting and achieving the annual turnover and gross profit margin, as well as managing the expenses of a sales department with over 50 staff in 4 sales centres, with all sales levels (Area Managers, Supervisors, Key Account Managers, Sales Reps and Merchandisers).
Coaching, training, promotion, hire and fire responsibilities for line managers. Designing and implementing the bonus system. Managing the sales policy (prices, discounts and channels) in line with market conditions, and improving the profitability of the business.
Negotiation of the distribution agreements with Principals and major Key Accounts (Metro, Billa)
Responsible for setting up a family small business designed to import, represent and distribute FMCG brands in Australia. in cooperation with major Principals from Europe.
As owner/operator, I was responsible for all the operation of the company (import, sales, logistics, marketing and accounting)
An excellent position was offered from Sarantis group to take over as National Sales Manager in Bulgaria.
Sarantis Romania (Romsar) started in Sept.1996 as the Romanian affiliate of Sarantis Group. Now is one of the best cosmetics distributors in Romania, with over 50 Mill. Euro turnover and 9.0 Mill. Euro EBIT generated from mass market cosmetics, household products (Sarantis,L'Oreal, Johnson&Johnson, A.Puig,etc) and luxury personal care products (Juvena, La Prairie, Pupa), through an extensive distribution network of over 7000 selling points and 10 distribution centres (www.sarantis.ro).
The company also established and has interests in The Body Shop franchise in Romania, as well as in the Estee Lauder business in Romania.
Responsibilities for the National Sales Manager included budgeting and achieving the annual turnover and gross profit margin, as well as managing the expenses of a complex sales Department with over 100 staff in 8 sales centres, with all sales levels (Area Managers, Supervisors, Key Account Managers, Sales Reps and Merchandisers)
Mircea is a leader-manager that will always focus to the right things in an entrepreneurial way to achieve his goal in an efficient way, no matter how hard it can be for him personally. He is used to undertake the hardest challenges with determination and enthusiasm, putting every effort to achieve the best results. His high personal standards and kind way of motivating people from his team makes him respected and appreciated, even during hard times when he is able to plan and organize resources in an authoritative way, fully accepting the responsibility for the outcome. It was a pleasure to work with him.” January 9, 2009
Octavian F Greaca , Brand Manager , Sarantis Romania SA worked indirectly for Mircea at Sarantis Romania SA (Romsar
Mircea is a very professional and determined business partner. He knows what he wants and how to be successful. He always faces with strenght any problem in order to solve it very quickly.” June 26, 2008
I had the pleasure to collaborate with Mircea when I was in charge as an Export Area Manager for cosmetics products distribution. The cooperation was effective and driven by a strong ethical approach. Mircea is a professional and entrepreneur manager able to roll up his sleeves to turn a business successful.” September 16, 2008
I have collaborated with Mircea on different small projects developed in partnership as Romanians in a foreign country and I have followed his professional career and results in Bulgaria at that time. I found Mircea to be a well apreciated manager by his employees and he succeded to make from Sarantis Bulgaria a well respected and succesfull company on the market, having excellent results during time. He is a thorough person and a good organizer, open minded and proactive, able to develop people and organizations, Madi Radulescu” June 5, 2008
Madi Radulescu , Managing Director , Cefin Real estate was with another company when working with Mircea at Sarantis Bulgaria
To secure a top management position in a high growth company with considerable development opportunities. Ideally, in a General Manager, Country Manager position in Romania or any other Central / South East European country.
AIM - Melbourne, AU