Wrote numerous articles for print and online publications
Writes multiple product newsletters that reach 5,000 customers each month
Rewrote a customer engagement and product seminar that was attended by an additional 1,400 prospects versus the previous year and influenced nearly $90,000 in new revenue
Created an activation program that has been used with ninety new customers and helped double online giving revenues in under six months
Constructed time-sensitive tweets, posts, and links to generate website traffic that resulted in the single-most number of daily clicks ever —over 7,000
Helped develop a blog that won a “Best of” award by Milwaukee Magazine
Marketing and Social Media Specialist
Liturgical Publications Inc
An innovative national company that has grown into a single source for print and online Catholic communications. Hired to revamp existing marketing materials and develop customer engagement programs from scratch.
Sep 2010Sep 2011
Social Media Specialist
Third Coast Digest/Vital Media Group
A daily, online, arts and entertainment publication and marketing agency that provided extensive arts coverage in Milwaukee as well as marketing services to clients. Hired to manage all social media for the magazine and her clients.
May 2009Dec 2010
Assistant Section Editor and Writer
A monthly, student-run, print publication that served as the primary source of student news and events for the University of Wisconsin-Milwaukee. Hired to help oversee production of the arts and entertainment section of the paper and its blog.
Jun 2008Dec 2010
Journalism and Mass Comunications
University of Wisconsin-Milwaukee
Courses included: Media Writing, Integrated Reporting, Copy Editing, Photojournalism, Advanced Reporting, Print and Online News