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Mike Orren

Media executive and entrepreneur


April 2017Present


Belo Business Intelligence                                                                                          (A.H. Belo Corporation / The Dallas Morning News)

Lead teams responsible for product development, packaging and pricing;  marketing for all B2B brands; sales infrastructure and research; business intelligence offerings; M&A and corporate investments. Member of senior management committee of NYSE-traded media company.

Sep 2012March 2017



Launched content marketing, social media and promotions firm. Joint venture of A.H. Belo and Slingshot. Grew business to 80-plus regional and national clients in retail, CPG, B2B, healthcare and home services. Reached $6 million annual revenue and profitability. In 2017, Belo bought the outstanding shares of the company and rolled it up as part of Belo & Company.

Jan 2011Sep 2012


Just Be Amazing

Consultancy helping select causes, retailers and media companies become(more) amazing. Clients included top-ten US news website; major market newspapers, mobile startups and regional magazines.

Apr 2005Dec 2010

President and founder

Panlocal LLC / Pegasus News

Conceived and led launch of largest single-market pure-play local news and information service in the US. Created proprietary behavioral targeting mechanism. Negotiated sale to NASDAQ- traded broadcast company. Negotiated second sale to private equity- funded radio company. Led business to sustainability. Launched nation's first neighborhood-level location-based mobile advertising product. Won national and local awards for best website. In July, 2012, Pegasus News was purchased by The Dallas Morning News.

Aug 2001Apr 2005


American Lawyer Media

Revitalized $4. 5 million revenue enterprise with a weekly newspaper, website, twelve book titles and custom seminars. Doubled profits and increased long-stagnant revenues during overall industry downturn. 

Sep 1999Aug 2001


Cliffmedia, LLC

Operated media consultancy focused on local and niche media. Re-engineered operations of and created ancillary revenue streams for Business NC, Carolinas Publishing Associates, Cox Interactive Media and The Leader

Jan 1995Sep 1999

Associate Publisher/General Manager

D Magazine

Key team leader in relaunch of one of country's most successful regional titles. Managed all aspects of business, including sales, cashflow, content, marketing, circulation, manufacturing and distribution. Led company to profitability in 18 months. Launched nation's first city magazine website. 



B.A., Political Science

Duke University