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Business Development Manager offering over 2 years of experience, driving revenue building and maintaining customer relationships, through reliability agreements. I look forward to increasing rotary equipment performance in several industries (Food&Beverage, Chemical, Pharmaceutic, Petrochemical, Oil&Gas and others). 

I am a creative and dynamic service marketer providing customers with unique solutions and ensuring sustainable revenue growth for the company. Adept at working effectively to achieve goals both as a enabler team member and an individual contributor.

Working Experience

Apr 2014Present

Business Development Manager - Performance Plus México

John Crane

I lead feasibility analyses to establish the full scope of customers’ needs. I am responsible for managing equipment performance measurement activities, calculating the total cost of ownership and identifying opportunities for improvement and cost savings. The results of the study help me design the program to be proposed, allowing reliability to be measured against long-term targets, outage reduction and total cost of ownership. 


Marketing Coordinator

John Crane

I participated in the commercial strategy for general industry sector. Planning & driving our participation in trade shows. I developed the external communication of the company (Mexico) through specialized energy industry magazines. I managed the employees’ e-learning.


Customer Service

John Crane

I worked in sales orders follow up along the supply chain, ensuring customer requirements and delivery times were met. I implemented an efficient records-management system in purchase orders follow up. I supported Sales Engineers in all 13 branches in reviewing order entries and getting the best delivery time for quotes.


Material Engineer

John Crane

I developed a data sheet for purchase orders and work orders follow up which helped prioritize and re-schedule sales orders taking into account the customer’s needs. I also managed and uploaded the sales orders to the system. I provided support to all sales engineers regarding the orders status.


Application Engineer Jr.

John Crane

Products specification and quotation based on the required features for fluid pumps and quality certifications. Special attention to Original Equipment Manufacturer's projects.



Hogares Union~Sports World~Metlife

I worked as a salesperson becoming experienced in customer service, sales strategies, negotiating and persuasion skills. This helped me develop and maximize my commercial abilities.


Supply Analyst

Grupo Modelo

I managed the purchase, logistics and supply of goods of COMEXTRA's convenience stores. I did inventory analysis, in order to ensure the necessary stock in points of sale and distribution centers, generating orders and negotiating delivery times with the suppliers.


Process Analyst

Ford Motor Company

I was in charge of returns and claims from all FORD distributors in Mexico, in the spare parts warehouse.

My main KPI was reducing the acceptance of spares returns for bad quality through an exhaustive investigation and generating savings to the company. I reduced the non-justified returns in a 25% during the time I worked in this area.



Industrial Engineer

Universidad Autonoma Metropolitana



Domain Level

Research & Analysis

Domain Level

Strategic Planning

Domain Level

Solution Selling

Domain Level

Customer & Staff Relations

Domain Level

Team Leadership

Domain Level


Leadership~Cross Selling~Strategic Sales~Internal Auditor.

Language &Technological Proficiency

English  80%~Microsoft Office Advanced (word, excel, power point)~QAD~SAP