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Summary

An international sales and marketing professional that thrives in a challenging environment or when personally challenged. He brings creative and innovation solutions to companies and moves them from a status-quo position to extreme success.

Work experience

Jan 2009Present

Director - Executive Center of Innovation (Brussels/London)

Unisys Belgium
I lead the design, development, and implementation of personalized client sessions focusing on One Unisys messaging, client trust, and an innovative approach to solving client business problems. I work with the sales force, Unisys subject matter experts, the client, as well as other appropriate resources both within and outside of Unisys to create and deliver a compelling, interactive, and informative session focused on exploring and solving clients’ individual needs. I ensure the vision of the ECI Client Experience is appropriately interpreted and consistently delivered. I work in worldwide team of ECI Directors.
May 2001Present

Marketing Manager

Unisys
• Created and implemented an annual Belgian CEO seminar that has an industry and market wide reputation of high level and high quality and being compared to the DAVOS conference.. • Define marketing strategy and plan for Belgium (starting with target market definition and customer selection, solution selection and definition, creation of USP’s and SWOT analysis, etc.) • Creation and execution of the annual marketing plan including the marketing communication plan with key messages, event type definition and execution, funding and co-funding by alliances, etc.) • Creation, follow up and control of the annual marketing budget using KPI’s to monitor the performance by program, customer, and responsibility for lead generation via multiple channels • Implement Account Based Marketing strategy to increase customer revenue generation • Strategic Alliance Management for Belgium
Sep 1997Apr 2001

European Sales Manager

Ophardt Product GmbH
Sep 1994Aug 1997

International Sales Manager

Van Aerden Group
Feb 1992Aug 1994

European Sales and Marketing Manager

Kryptonite Corp.
Sep 1980Jan 1992

Product Marketing & International Product Management

Wang Labs
19901991

US Operations Manager

Lernout & Hauspie Speech product
19801991

International Product Manager

Wang Labs

Education

Atheneum Veurne
Sep 1986Jun 1987

MBA

Vlerick Magement School