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Summary

Key Achievements:- Recent awards include, “Sales Representative of the Quarter”, “Sales Representative of the Month with the Highest Full Quota Attainment” and “Sales Representative with the Most New Accounts." - Exceeded 2008 sales quota by 123% and was awarded the prestigious CareerBuilder Presidential trip.- Successfully assisted 15 territory sales reps at Cincinnati.com and significantly increased online business over 70% from the previous year.- Internet Marketing Degree with 5+ years of successful internet sales experience.- Developed an Online Mentor Program to teach fellow entrepreneurs keyword analysis, affiliate marketing, hypnotic selling techniques, search engine optimization and many more internet marketing strategies located at: www.webmediaexpert.com- Excellent at new business development as shown by track record of new business sales within assigned territories.- Provided several ideas that were implemented to increase the growth potential and sales revenues for many companies.- Deep knowledge of and prior experience with online marketing strategies, technologies, analytics, principles and processes.11 years of successful business experience, offering the following:- A professional demeanor- Enthusiasm and high energy- Strong leadership skills- Entrepreneurial spirit- Excellent marketing skills and brand building ability- The ability to work well with people at all levels- Self disciplined and highly motivated- Excellent sales negotiation and closing skills- Experienced in building positive and enthusiastic teamsFuture goal is to be the Director of National Online Media Sales for a Major Brand Company. Enjoy working with people at all levels and inspiring them with my passion for creating highly successful Online Marketing Campaigns.

Work experience

May 2009Present

National Online Media Sales Consultant

GetEducated LLC

Job Details

• Assist media buyers who are responsible for marketing online colleges and degrees. • Sell enhanced school profiles, video ads, banner ads, best buy hotlinks and editor’s choice text ads. Key Achievements• Produced a record first sale of $16,200 for a total new sales volume of $53,250 achieved in just the first 3 months. • Exceeded my customer renewal sales quota at 82% while adding additional sales revenue to existing customer accounts of $22,860.• Provided several website improvement ideas that resulted in additional sales revenue for the company.

Mar 2008Apr 2009

National Online Media Sales Consultant

CareerBuilder LLC

Job Details

• Worked directly with VP, C-level and Fortune 500 media buyers selling consumer advertising on CareerBuilder.com. • Included targeted banner ads, emails, cost-per-lead forms, cost-per-click text links, national business opportunity listings and video pre-roll ads. • Key to success was achieved by assuming an aggressive hunter role to generate qualified leads through cold calling and attending networking events. Key Achievements• Recent awards include, “Sales Representative of the Quarter”, “Sales Representative of the Month with the Highest Full Quota Attainment” and “Sales Representative with the Most New Accounts”. • Exceeded the 2008 sales quota by 123% and was awarded the prestigious CareerBuilder Presidential trip.• Provided a product improvement idea for the National Business Opportunity listing that resulted in more efficient lead generation and additional sales revenue for the company.

Mar 2006Mar 2008

Online Media Sales Consultant for Cincinnati.com Network

Cincinnati Enquirer

Job Details

• Sold online media advertising such as targeted banner ads, emails, cost-per-click text links, video pre-roll, sliding bill boards, pod casts and mobile text ads on the Cincinnati.com Network. • Trained and managed online sales for a team of 15 territory reps. Key Achievements• Significantly increased online business by over 70% from the previous year while seeking new business and developing existing customer relationships. • Provided several site redesign ideas for social networking that included adding comments, blogs and photo sharing to the website that resulted in more traffic. • Implemented and educated the sales departments on geo-targeted banner ads resulting in better advertising solutions for clients and increasing sales revenue for the company.

Jan 2002Nov 2004

Annuity and Life Insurance Sales Consultant

Protective Life

Job Details

• Fine tuned my sales techniques by assisting stock brokers with sales concepts• Helped sell variable, fixed annuities and life insurance products. • Responsible for generating new business and developing customer relationships as an inside sales consultant supporting an outside wholesaler.Key Achievements• Became a role model on my team by making a record number of cold calls, easily recruiting new business and demonstrating a record number of sales within assigned territories. • Obtained my Series 6 and Ohio Life & Health license.

Jan 1997Dec 2002

Retirement Investment Consultant

Job Details

 Processed transfer of asset forms, managed customer accounts and processed checks.• Assisted the Human Resources Department with recruitment needs by setting appointments, performed phone screens and face-to-face interviews.• Assisted plan participants on the phone with loans, withdrawals, fund exchanges and distributions from qualified retirement plans. Key Achievements:• Provided a process improvement idea that resulted in saving the company an estimated $100,000+ in potential lost revenue.• Received several customer service awards and created a Customer Service Training Program that I was responsible for teaching to all the new hires.

Education

20022004

Internet Business Marketing

3.8 GPA and this degree taught me how to:- Optimize landing pages for search engine quality score- Price products at the perfect level for maximum profitability - Create affiliate programs and internet advertising strategies- Develop web sites that really sell and attract targeted traffic- Identify great products and services that are right for web sales - Wow customers with extraordinary service to keep them coming back- Conduct keyword research and selection for pay-per-click campaigns and SEO projects- Utilize bid management tools and data modeling to maximize the effectiveness of PPC campaigns

References

John Poole

“Michelle a pleasure to work with! She is always considerate of others, regardless of her work load or obligations, and is known as someone who will go out of her way to help a client or coworker solve a problem or resolve an issue. Michelle was instrumental in helping earn new business in our sales territory and is someone I would gladly work with again!”

Michael Nail

“Michelle is extremely attentive to detail and has a great rapport with customers. She is the hardest worker I've ever known, often staying late to complete a proposal or work with a client on ideas to enhance their campaigns.”

Cathie Rock

“Michelle has a degree in Internet Marketing and uses her wealth of knowledge in this field to act as a consultant to her clients. Advertisers trust Michelle's judgment and rely on her when making important marketing decisions. I highly recommend Michelle for any position in this field as I consider her an expert.”

Sara Dawes

“Michelle is a professional with a community attitude. I have always enjoyed working with her; knowing her work ethic and dependability can be counted on every step of the way until a project is complete. I respect Michelle as someone I can trust to get the job done well. I look forward to working with her on future projects.”

Dee Stewart

“Working with Michelle has been a pleasure. She is very dedicated and focused. Her warmth and personality are great plus she has a very creative mind.”

Sarah Moon

“Michelle is a pleasure to work with! She continuously put plans together so that it would be results driven for the client. Her number one concern is her clients. Because of her in depth knowledge about the industry, she is a great resource to have on your side! Sarah Moon”

Laura Thiemann

“Michelle was a detail-oriented sales person who was always providing suggestions for our website. She was a very hard worker and was dedicated to her role.”

Ashley Martin

Top Qualities: Personable, Expert, On Time “Michelle has been great to work with for our cincinnati.com online ads. She's been helpful in making recommendations relevant to our needs and great with follow up.”

Mike Listerman

“Michelle Hummel is a detail oriented individual with excellent sales skills, presentation skills and extradionary follow through. If the economy were better and I could afford her, I'd try to recruit her into my organization."

Wendy Chalker

“I'm happy to endorse Michelle Hummel as I've always found her to be very professional, energetic, highly motivated, full of talent with an incredible work ethic. Michelle is a driven sales person who is not afraid to put in the effort to build a successful territory. She has a positive attitude and is a pleasure to be around, not only for me, but the clients she worked with. She would be a great addition to any sales team!”

Lauren Quill

“Michelle is extremely knowledgeable about online advertising and how to execute online applications and campaigns. I relied on Michelle to create proposals and come with me on sales calls to introduce clients to new media. Her strong attention to detail and creating revenue by assisting clients with online needs make her an asset to any team.”

Janelle Schiecke

“Michelle has always been such a pleasure to work with. She’s very attentive and organized, and is really on top of her game. I enjoy working with her because I know she doesn’t skip a beat and always has the most up-to-date information on campaigns and advertising opportunities. On top of this, she has the most pleasant personality and she’s incredibly friendly and fun to work with. Michelle would be a great asset to any team.”

Bret Whitacre

“Very professional, highly motivated and full of talent. A pleasure to work with.”

Susan Forman

“Michelle Hummel is a tech savvy detail oriented account executive.”

Renee Collins

“Michelle is very focused & always brings detailed information to sales calls to help attain the business. She is very customer driven & is always well prepared.”

Diane Politi

“Michelle started with Careerbuilder before me, but she was a role model for all new salespeople on the staff. She quickly ramped up her sales from zero, winning her a spot on the annual sales trip to Cabo San Lucas. Michelle is very high-energy, fast on her feet, and easy to work with. Michelle would be a great asset to any sales team!”

Skills

Sales Skills
New Business Development Consultative Selling Strategies Idea Generation Web Analytic Software Web Design & Development Atlas, Open Ad Stream HTML, Photoshop Team Training and Mentoring Cold Calls, Networking Project Management Affiliate Marketing Business Presentations National Account Sales Mgmt Search Engine Optimization Virtual Home Office Google Ad Words Video Pre-Roll Ad Sales Targeted Email Ad Sales MSN Ad Center, Omniture CPM, CPC, CPL, CPA Sales Access, Excel, PowerPoint Yahoo Search Marketing Mobile Text Ad Sales Word, Front Page, Outlook