Michelle  Sharpe

Michelle Sharpe

Work History

Work History
May 2014 - Present

Marketing Specialist

Florida Hospital

Marketing Specialist; Orlando, FL

  • Responsible for providing strategic marketing, public and community relation’s campaigns and the planning and implementation of these strategies for the Florida Hospital Pink Army campaign

  • Responsible for all web strategies and social media for the Florida Hospital Pink Army campaign

  • Act as a liaison for clients between internal and external resources and team members to implement marketing projects and advertising campaigns

  • Assist in maintaining marketing budget for the Pink Army campaign

  • Responsible for the development of all consumer-marketing pieces for the Florida Hospital Transplant Institute and Florida Hospital Orthopeadic Institute Orlando

  • Assist the Florida Hospital for Women and the Florida Hospital Cardiovascular Institute on designing print collateral and promotional activities

  • Maintain brand standards and ensure all components are aligned

Oct 2012 - May 2013

Director of Events

H&R Unlimited

Director of Events; DeLand, FL

  • Oversaw and managed the 50th anniversary marketing campaign for Aaron’s Pest Control

  • Planned and organized special events within the community to help raise awareness for my clients

  • Responsible of the development of all consumer marketing pieces, such as the new 50th anniversary logo, newspaper ads, social media, direct mailers and campaign flyers and posters

  • Coordinated and designed the “Best Lawn of the Month” campaign

  • Maintained and built client relationships; responsible for day to day client interaction

  • Successfully increased overall revenue and client base for the year

  • Involved in strategic planning and marketing research

May 2012 - Dec 2012

Special Events Intern

H&R Unlimited

Special Events Intern, Camp Boggy Creek; Eustis, FL

  • Responsible for the planning and execution of three major fundraising events(Gala, Cycling ride and Motorcycle ride)

  • Coordinated and managed silent auction for the Bruce Rossmeyer Ride for Children

  • Solicited and collected around 100 auction items for each special event

  • Assisted event manager on logistics planning and budgeting, as well as set up and take down for all fundraising and community events
  • Coordinated all community sponsorships

  • Assisted in the planning of all marketing campaigns

  • Managed relationships with vendors and volunteers

  • Managed for event marketing and promotion
Apr 2011 - Aug 2011

Special Events Intern

Make-A-Wish Foundation

Special Events Intern; Maitland, FL

  • Responsible for the planning and execution of three major fundraising events (Wishmaker’s Ball, Golf Tournament and Bag Ladies Luncheon)

  • Managed both live and silent auctions

  • Solicited and collected around 100 silent auction items

  • Assisted in logistic and design planning for all special events

  • Maintain and built relationships with event committee; responsible for day-to-day interaction

  • Managed corporate sponsorships and successfully collected 25 designer handbags for our fashion show

  • Managed event marketing and promotion



Bachelor of Science in Hospitality and Event Management

University of Central Florida College of Hospitality Management

Design Work



Desktop, Laptop, Smartphone and Tablets

Proficiency in Microsoft Office, Adobe Photoshop, Apple OS, Website Development Tools, Infowit, Shoutlet, Outlook, Facebook and Twitter.



Excellent communication and organizational skills between client and marketing managers.


Ability to integrate supplemental campaigns, including marketing collateral development, social media, web strategy and promotional activities. Attention to detail and eye for design.

Vendor Negotiations

Event planning ability includes all aspects of creating a successful event including executing logistics, budgeting, and vendor negotiation.