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where i've been

November 2017Present

director of channel sales

essilor usa, dallas, tx

developing brand strategy for sales channels and ensuring professional execution through our commercial sales channels- independents, integrated retailers, inside sales, strategic accounts and alliances to deliver sales results.  managing a group of 26- with 6 direct reports.  constructing a management cadence inclusive of training direct reports, collaborating with commercial sales channel counterparts and field time.  supporting essilor of america corporate initiatives and work streams.  

April 2016November 2017

interim sales operations & enablement director

essilor usa, dallas, tx

team lead to a team of 6, responsible for data analytics & governance, reporting, commissions & incentives, territory management & training deliverables. considering the results to drive more strategic growth. manage & provide project tracker, giving transparency to milestones, resources, timeline & budget- by clarifying roles & responsibilities, managing an accuracy dashboard by team member & restructuring engagement with internal customers to build a team community- improving successful project completion 30%. analyzing data to identify actions & activities driving results, leveraging the results for business planning, customer segmentation & recommended activities. 2q17 implemented a territory targeting strategy providing the sales team with opportunity indicators by product based on past reporting to enable field productivity. develop and implement SFDC & einstein analytics dashboards & mapanything queries- increasing adoption of tools 19% last quarter. developing and managing commissions & incentives that are in sync with business objectives. providing recommendations to commissions & incentives to continue to drive business growth and inspire a money motivated sales team. crafting official data governance policy. currently focused on sales enablement projects for 2018 road map, designed to complement sales objectives, drive sales tool adoption and improve data integrity.

May 2013November 2017

district sales manager

essilor usa, dallas, tx

responsible for the overall business & performance of 4,500 independently owned doors within the north central district-comprised of managing 10 states & a team of 11 sales consultants. strategically leveraging relationships with both our external customers & internal distribution customers to drive volume over $110mm annually. ranked within the top 2 districts 4 years and counting.  managing the district at or below the $1.4mm budget. success in this role has been driven by my ability to consistently manage, motivate & hire key talent to the achievement of their forecast & career goals. i have hired 9 of the 11 consultants managed and focus on creating a culture of consistent transparent communication discussing weekly high & low points, empowering them with resources and supporting them by removing road blocks. motivating the team by praising their success, hosting inner district contests and quarterly video fire side chats.  set clear expectations and consistently providing coaching around whats expected.  

Jan 2012May 2013

director of sales

sears holding company, hoffman estates, il

responsible for delivery of sales for the mygofer brand, a personal care site developed as an extension of sears & kmart brick & mortar locations. managed a team of 6 to execute planned sales activity, identify opportunities to increase customer conversion & resolve account purchasing challenges. increased close rate with corporate customers 49%, by bringing structure to the sales process and streamlining the customers sign on process. in working on an internal entrepreneurial brand, i was able to navigate heavily political environments to attain the resources necessary for our team, including the funding & support to introduce salesforce as a new crm tool. once deployed, worked with team to integrate our sales metrics and develop a dashboard for tracking pipeline conversion. having the tools to see real time conversion led me to craft a lead generation program that resulted in a 35% increase in our prospect conversion. 

Oct 2009Oct 2011

director of sales

carol's daughter, new york, ny

responsible for overall carol's daughter business in our wholesale channel. wholesale channel was comprised of Sephora, including Sephora inside JcPenny, Macy's, Dillard's, military, Regis & Ricky's. converted our sales science from "push" to "pull" model through strategically coupling merchant sales with counter sales. developed a downloadable dossier that provided consistent training modules, selling techniques, unique planograms, counter events & sampling, awareness on advertising & marketing campaigns. responsible for management of 6 person field sales team. restructured field sales management & merchandising by implementing staffing software to provide real-time view of store assortments, inventory, & graphics. overall responsible for progress against growth objectives & management of wholesale p&l. 

Oct 2008Oct 2009

manager of sales promotion

carol's daughter, new york, ny

responsible for retail development in our wholesale channel. secured retailer & vendor partnerships for regional events. developed promotion tactics for new product launches, core business drivers, sampling initiatives & client communications. introduced a document portal to allow retail staff consistent & timely access to corporate directives & merchandising schematics to store level staff. organized pop-up store in new orleans, la, which attracted 100m customers & resulted in grossing revenue 110% to plan. coordinated & executed celebrity in-store events & public appearances for founder Lisa Price.

Oct 2004Oct 2008


the eminence, detroit, mi

developed an entrepreneurial venture offering personal concierge services, high-end events & promotions from concepts to execution.  chartered personal concierge membership services for corporations as an alternative benefit for c-level executives, patterned after the les clefs d'or model for personal consumption.  managed client budgets from $2.5 - $500mm & 16+ vendors.  delivered all projects by established deadlines, within budget & with quantifiable business results. 

Mar 2001Sep 2004

sr. portfolio accounting analyst

northern trust company, chicago, il

audited & maintained master & personal trust portfolios for twelve highly sensitive wealth clients with investable assets of more than $25 million.  calculated roi for portfolio value net/gross of fees, cash flows, & foreign investments to ascertain portfolio performance.  trained a team of 10 global analysts on the implementation of daily periodic accounting procedures.

where i earned my degree

May 2002

ba business, concentration finance

lake forest college