Michel Hebert is a diversely talented and innovative executive, skilled in building companies and in successfully delivering strategic, developmental and operational projects. Mr. hebert provided experienced leadership for several well-recognized telecom service providers and manufacturers across 5 continents, including 6 start-ups taken from launch to rapid growth and success. Extensive experience in management spanning strategy, corporate structuring, commercial operations, logistics operations, customer services, finance, value-added services development; with proven accomplishments, even in difficult environments. More recently, Mr. Hebert applied his leadership talents with new successes in property development, project/construction management and new strategic ventures to growing property industry in the Middle-East. Several years of Management Consulting experience, with clients that include top telecom multinationals in several countries around the world. CEO or CCO for two of the top business leaders in the MENA (Mr. N. Sawiris, Orascom Telecom Holding, 10th richest Arab; and Mr. S. Al-Mulla, 24th richest Arab in the world, as per Arabian Business in 2007, www.arabianbusiness.com) Brought new prosperity, shared talents and delivered tangible change to countries and communities in developing economies.
Oasis Holding Investment Ltd.
Founding Executive, CEO of a property development company (Empire Holdings) and an investment company (Oasis Holding) that acquires, builds and develops large-scale projects.For one of the world’s richest Arabs, I started the venture that now has $300M under development, including a 5-star hotel, shopping mall, entertainment centres, residential buildings and office buildings.
2003 - 2005
CEO - Group Subsidiaries
CEO of a group of subsidiaries of a UK-based GSM global cellular phone services and handset distributor/retailer.Built new company from ground up, created new markets and expanded existing ones, introduced new services and products.Based in Baghdad, Iraq (outside the Green Zone), achieved profitability 6 months into the start-up, one year ahead of plan, achieved number one in market share among dozens of competitors in all handset sales and GSM products and services in less than one year.Based in Amman, Jordan, turned around a loss-making subsidiary into a profitable and sustainable stand-alone business.In three countries, I expanded distribution and retail outlets, optimized operations and logistics, structured financing and reporting, and launched new corporate brand.
·CEO, responsible for establishing, structuring and managing operations, accountable to partners and shareholders in managing their investments; full P&L responsibilities;
·Leading various businesses, organizing and motivating 200 employees, reaching $70M annually;
·Working with operators and manufacturers to select/develop products tailored to the local markets;
·Creating a distribution network of 800 retail points of sales;
·Setting up and managing support operations, including finance, marketing, sales, logistics and customer service;
·Reporting of all audited financials to shareholders and executive members of the board.
1998 - 2003
Chief Commercial Officer
Orascom Telecom International
Founding Executive and Chief Commercial Officer of three successive GSM operators in the Orascom Group, namely in Egypt, Algeria and Tunisia. Key leader in building these operations up to 2.5M subscribers and market leaders in each or their markets, some exceeding 60% market share.
Formulated and led strategy and motivated the entire commercial operation (1,200 staff) as well as the supporting operations to reach all target KPIs, world-class product and customer services and exceptional brand leadership.
·Executive Officer reporting to the CEO; responsibilities extended to the BoD;
·Responsible for all revenues (reached $800M annually);
·Executive Committee member, advising/developing all aspects of corporate policies;
·Led all corporate business development opportunities, including new product strategy and VAS;
·Day-to-day operations of Marketing, Sales, Communications and Corporate Strategy/Planning;
·Managing all sales channels, own-branded shops, product/services, pricing, promotions, branding, advertising/PR/Sponsorship, logistics/warehousing/delivery, short/long-term business plans;
·Grew brand to number one nationally (competing against Vodafone).