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ESUP Dakar (École Supérieure de Commerce et de Gestion)
  • Knowledge and expertise of international marketing and management that enables to successfully compete in the global economy.
  • The ability to understand and analyze a variety of socioeconomic environments, and formulate competitive marketing strategies.
  • Facility in performing sophisticated market research and analysis through the application of a broad range of innovative marketing techniques and analytics, in order to seize major market opportunities.
  • Specific marketing skills, building on the basics to include web design, search engine optimization (SEO), search engine marketing (SEM), email marketing, and pay-per-click (PPC). Also mastered marketing concepts, such as social media marketing, reputation management, and data analytics, that can help update marketing.

Bachelor of Commerce (B.Com.)

ITECOM - Institut Technique de Commerce
This Executive Bachelor in International Sales and Marketing degree course was made for students who worked directly after high school for at least 3 years in a managerial position, At the end of Bachelor study program the graduates were expected to combine theory with practice and display a sound knowledge of their Sales and Marketing industry. The Executive Bachelor program consisted in equipping students with new and very useful Sales and Marketing tools (including E-Sales and E-Marketing) to enter the labour market and contribute more effectively and efficiently to organizations within this field. Thee study program lasted 12-month study period where students were taught the theory of marketing, sales, and essential skills needed for the industry through a series of lectures

Banchelor in English

Université Cheikh Anta DIOP de Dakar

A stimulating introduction to English language and literature, it investigates how the English language is used in a variety of global contexts, and explores literature from different historical periods and in diverse cultural settings. We explored writing and speech in a wide range of forms, and developed our skills in the interpretation of literary and non-literary texts. Key features of the course • Start with studying interdisciplinary themes, before moving on to more specialised modules • Options to study areas like creative writing or English literature • Learn the skills of analysis, critical commentary and complex argument that are highly valued in the workplace. • Translation and prose translation techniques • English grammar • Listening techniques • English Phonetics • Général phonetics • American, African and British literature • History of economic and philosophical ideologies

Work experience


Sales Executive

Premium Contact Center International

As a sales executive my main mission consists in developing new businesses and growing existing ones for different customers and partners. I am also responsible of the implementation of the commercial strategy of the company in English speaking countries and in Senegal, Guinea Conakry, Guinea Bissau, and Niger.... Key point of contact between PCCI and its clients: answering queries, offering advice and introducing new products.

Role and Mission:Understand the Customer’s needs and insure their satisfaction,Retain customers through better customer experience,Win new clients and negotiate contracts,Increase profitably.

Dec 2009Sep 2013

Field Manager / supervisor (Supervisor)

Premium Contact Center International

As a supervisor at PCCI I had on my responsability different teams on several operations for customers like SFR /Orange / Google Adwords… Responsible of the achievement of the objectives in terms of quantity and quality on sales operation. The activities consisted in elaborating production and prospection strategies to reach the target by recruiting, training motivating and assisting agents daily.

Role and Mission: Manage a team of call center agents,motivate and encourage agents through positive communication Animation of the floor and feedback, disseminate new product information to the agents, discuss a sales theme or point-of-interest topic for the agents

Apr 2005Dec 2009

CSR/ Sales conselor


Sales advisor on outbound call sales operations consisting in calling prospects in France (Btot B and B to C) to sell the products and services of our customers and partners like CEGETEL, SFR, and ALICE ADSL….. Role and Mission: Deliver prepared sales talks, reading from scripts that describe products or services, in order to persuade potential customers to purchase a product or service or to make a donation, contact businesses or private individuals by telephone in order to solicit sales for goods or services, or to request donations for charitable causes, explain products or services and prices, and answer questions from customers,obtain customer information such as name, address, and payment method, and enter orders into computers.

Oct 2006Jun 2008

Brand Manager

Agence Auxiliaire EDUCATION

Leveraging the margin of progress of each student, to accompany him to school success.

Role and Mission: Implement the different projects of the company, responsible of all administrative works and task, schedule courses with education supports, write and deliver reports to parents Accomplishments, about 10 percentage points on average earned by our students on their marks on different modules.


Language Skills

French : Native

English : Advanced

New Business Development

Market Research and conducting cost/benefit analyses to identify new opportunities or recommend improvements to current initiatives.Able to plan and deliver business development activities for a major and/or new market category

Managing people

Proven capability to provide support to less experienced members of the team and Help colleagues perform tasks and use systems and processes.strong experience in supervising a team of people doing similar jobs to deliver short term tasks to agreed quality and time standards.

Customer Relationship Management

Advanced experience in customer relationship management with more than ten years working in a customer relationship management specialized organisation on different positions. strong knowledge of CRM processes including (acquisition, development, customer experience retention etc.)

Planning and Organising

Able to plan own work over short timescales for routine or familiar tasks and processes.Organising own work over weeks and months, and planing ahead for others, taking account of priorities and the impact on other people.Developing and reviewing the implementation of annual plans for a work group or function, taking account of business and customer requirements and reconciling competing demands.

Analysing Data And Problems

Reviewing available data and identifiying cause and effect, to choose the best solution from a range of known alternatives.Able to apply or devise specialised concepts and methods of analysis – or commission them from others. Understands the output and uses the results to make clear and / or solve complex business, market or policy problems

Accounts and Partnerships Management

Able to research business issues and contacts in stakeholder and potential partner organisations to support account management and business development.