Product Development: Createdand structured process for all plastic, rubber and metal hose product development initially based on customer needs. Later launched a program based on company vision for further product development. Initial program led to the development of 14 new products over 18 month period that generated $800,000 in additional sales.
National Market Management; Controlled all product marketing strategies throughout the country based on data collected and region, leading to the formation of a mobile sales team training meeting that was held in each territory, which was met with great approval amongst my peers. Proactively holding these meetings once a month to listen to the needs of our sales personnel, this led to sales growth in every territory. Implemented our company’s participation in more national industry shows, which provided us with greater exposure to our customer base.
Production Management; Directed production scheduling of all products manufactured instate andcoordinated with our multiple plants around the world regarding delivery both at our branches and at various customer locations in the USA.
Market Management; Conceived and implemented all sales and marketing programs for Pool and Spa product line, which was a specialty niche in our industry. Structuring our company's participation in trade shows and conferences targeting this specific industry, which gave us exposure our competitors failed to take advantage of.
Production Management; Coordinated all production scheduling of all plastic products manufactured and initiated bi-weekly meetings between plant operations and marketing/sales teams to assure customer satisfaction.
Team Training; Trained all customer service representatives in product knowledge and company policies. Produced and presented all company meeting topics regarding plastic products.
Customer Service Representative 1986-1988
Provided assistance to our sales team that included customer follow-up, order entry, direct marketing, and dissemination on all of our product lines. It was my involvement with our customer base that allowed me to understand their needs & implement the customer product development program.