Michael Schaefer

Product manager

  • Los Angeles California
Work History
Work History
Oct 2012 - Present
Product Manager
National football league
  • Led product design, communication, requirements / user-story gathering, prioritization, and documentation for the development and launch of the new club sites platform.
  • In conjunction with the tech-lead, responsible for the build-out of the new platform content management system (CMS) and it’s corresponding responsive-design front-end.
  • Daily collaboration and communication with Business, Tech, UX, Design, PMO, and QA stakeholders
Aug 2010 - Oct 2012
Account Manager
National football league
  • Responsible for supporting individual clubs with best practices consultation, strategic advice based off success and failures in Key Performance Indicators, and daily troubleshooting of NFL CMS.
  • Worked as Product Integration Lead, ensuring that all club priorities and objectives were met with new products
  • Provided clubs with training and documentation on new features.
Jul 2009 - Apr 2010
New Media Manager
Sargent House
  • Worked with label owner and artists to leverage the web to connect to and increase fanbase
  • Responsible for all aspects of new websites for bands and related companies, from creative inception to execution
  • Developed and maintained email marketing efforts to provide fan base with artists updates
Mar 2008 - Jun 2009
Project Coordinator
MTV
  • Coordinated music related content and metadata with MTV’s Creative Music Integration and Digital Programming teams for http://soundtrack.mtv.com.
  • Managed new functionality, testing, and maintenance procedures in coordination with Developer team.
  • Researched and created SEO roadmap.
Education
Education
2003 - 2007
B.A. Fine Arts
University of Southern California (USC)
Skills
Skills
Analytics
SEO
Photoshop
PHP
HTML / CSS