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Michael Messinger

PPC. Programmatic. Search. Social. 

Summary

Marketing and advertising professional with over 5 years of progressive experience in the digital space, interactive strategy, paid search, seo and project management.

Work History

Oct 2015Present

Director of Marketing

Fang Digital Marketing, El Segundo, CA

PPC • SEO • Social • Programmatic • Design  •  Development • Project Management

Jul 2012Present

Digital Marketing Director

Motivate Media, Los Angeles, CA

Digital Marketing and Advertising Solutions • Paid Search, Google Adwords Bing Ads  Local SEO • Programmatic Media Buying • Social Media Marketing • Facebook Ads and Promotions • Relationship Building • Lead Generation

May 2011Jul 2012

PPC/SEO Account Manager

Ninthlink, San Diego, CA

Developed marketing plans for clients including PPC, SEO, and Social.  Experience with Marin, Kenshoo, Google Adwords, Analytics, Microsoft AdCenter, and Facebook Ads  Created social media channels to drive traffic and generate high volume leads • Strategized and managed paid search, social and programmatic media buys 

Jan 2010Apr 2011

SEO Specialist

Increase Visibility, West Hills, CA

Executed search engine marketing plans including: competitive analysis, keyword research, site structure enhancements, linking and content development • Designed, implemented and optimized ad campaigns • Worked with an array of  web page and keyword analysis tools to improve page rank and organic SERP rankings • Created and modified pages in HTML/Wordpress 

Education

Certifications

Bachelor of Science in Finance

West Virginia University

Skills

Paid Search, Web Analytics and Reporting, Google Adwords, Bing Ads, Facebook Ads, Programmatic Media Buying, SEO, Social Media