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Work History

Jan 2010Present

Communications Consultant/Writer

Michael Johnson Creative Company

As a freelancer and in contracted roles, provided communications work direct to clients and to other communications companies. Scope of work: web content, social media, other online content and print writing, from technical to magazine style to internal/external communications.
I provide advertising, marketplace positioning, and internal/external communications products and services.

Clients served: Valorem Consulting, Kansas City University of Medicine and Biosciences, Parker Communications, Albuquerque Recycling Inc., Complete Property Services, Word Works Tutoring, Wet Their Hope (nonprofit services)

Apr 2015Jan 2016

Marketing/Content Writer (Contract)

Lexmark  Enterprise Software, Lenexa, Kan.

Copy writing and content development for the Marketing Communications department at Lexmark's software division (formerly Perceptive Software). Lead writer for the integration of digital and print communications from  recent software company acquisitions into Lexmark brand and voice. 

20082010

Communications Manager

MidAmerica Nazarene University 

Manager of in-house team, encompassing news, public relations and media relations, strategic messaging and publications services. Executive editor of university magazine, Accent.

20072008

Communications Manager

Mid-America Arts Alliance

Manager of in-house team, encompassing news, public relations and media relations, strategic messaging and publications.

19892007

Director of Creative Services (Dept Manager)

University of Missouri-Kansas City

Manager of in-house  communications team of writers and graphic designers. Our team planned, developed and implemented marketing, advertising and  publications products in all media. Founding Editor and then Executive Editor of university magazine, Perspectives. 

News Writing, Research and Feature Articles

Examples of news (AP) and magazine-style articles completed. Examples below  cover my work on the story's scope, research and writing, including  headlines and subheads. Click on the image to see the full PDF.

Advertising, Marketing and Promotional Materials

A wide-ranging array of communications and advertising materials  -- print ads, collateral and sales support materials, direct response, speech writing. Ask about radio and TV work, as well as web organization and web content, plus special micro-sites and landing pages. Click on the image to see the full PDF.

Education

Washburn University

B.A. in Communications Arts (Journalism)