PDF Herunterladen

About Me

My name is Michael Kaiser, I am 27 years old and currently working as Marketing Manager with Hocoma AG. I have a Bachelors degree in Business Administration, which I acquired extra-occupational. In advance, I possess a wide range of experience in different areas of Marketing. My friends and colleagues see me as a polite, obliging, creative, responsible person and as a very good team player. Because of my high power of comprehension and my learning-oriented attitude towards life, I am very good at facing new challenges.

Professional Experience

Jan 2015Present

Marketing Manager

Hocoma AG

- Responsible for all marketing activities for Armeo & Erigo
- Budget responsibility
- Strategic planning of marketing activities
- Reporting to management
- all areas below

Feb 2009Dec 2014

Marketing Project Manager

Hocoma AG

- Responsible for all Online Marketing actions
- Setup and enhancement of Social Media accounts
- Support and implementation of Online Advertisements
- Statistics and evaluation of Online Marketing actions
- Consulting of management regarding Online Marketing
- Conception, support, layout and distribution of e-mailings
- Supervision of CI/CD guidelines
- Layout and design of different print materials
- Support product labeling and GUI
- Participation in development of new CI/CD
- Responsibility and lead in different marketing projects
- Mentoring of apprentice
- Collaboration with external partners
- Internal instructor for “Use of PowerPoint”

Jan 2009Feb 2009

Exam Preparation

1 month for university exam preparation

Aug 2006Dec 2009

Marketing Assistant

Elma Electronic AG

- Online Marketing incl. website, SEO, SEM, SMM & e-mail
- Layouting different print materials
- Reponsible for print ad management
- Organisation of national fairs

Jan 2003Aug 2006

Kaufmann Profil M

Elma Electronic AG

Apprenticeship as Merchant with a federal degree and general qualification for university entrance


Sep 2008Aug 2012

Bachelor of Science in Business Administration

Zurich University of Applied Sciences

Marketing, Global Marketing Management, Project Management, General Management & Economics

Jul 2003Aug 2006

Merchant with Federal Degree and University Qualification

KV Wetzikon

Apprenticeship as Merchant with a federal degree and general qualification for university entrance


Feb 2006Present

ECDL Certificate


All 7 modules:
- Basic Concepts of Information Technology
- Using the Computer and Managing Files
- Word Processing
- Spreadsheets
- Database
- Presentation
- Information and Communication

May 2006Present

First Certificate in English

University of Cambridge
Dec 2005Present

DELF 1er Degré

Ministère de L'Éducation Nationale de France
Jun 2013Present

Seminar "Communication with Audiovisual Media"

Seed AG


Please find a selection of my latest projects below. If you need further examples, please do not hesitate to contact me.