Commerce Editor & Marketing Analyst
Supported Commerce, Partnerships and Marketing Programs as a contractor by establishing priorities then scheduling, creating and placing awareness campaigns on my.xfinity.com to maximize return on available opportunities
• Maintained advertising partnerships with revenues totaling $55K for 18 months
• Wrote and/or updated headlines to encourage and increase user engagement
• Created and/or selected engaging and appropriate creatives to capture viewer attention to increase user engagement
• Worked with Marketing Organizations, Creative Teams and Editorial to manage marketing campaign workflow
• Used daily metrics to identify trends in traffic and revenue across different sources
• Performed duties under Digital Center of Excellence (DCOE).