Ovolo Hotels (Global Boutique Hotel Group), Sydney
- Successfully launched 3 x new hotels and restaurants to market within 6 month period
- Spearheading Sponsorship + Partnership initiatives including Mercedes-Benz Fashion Week. Partnership activity exceeded all ROI metrics across revenue, reach + engagement.
- Managed numerous global campaigns with each campaign improving performance over previous - with over 32% incremental performance since my inception to the role.
- AU Marketing Lead - Leadership, management + stakeholder responsibilities
- Digital Marketing, Global Creative, PR and Social Media lead
- Strategic Marketing and budget planning - AU + HK
- Formulating strategic partnership activity & commercial initiatives to facilitate additional revenue streams for the business
- Development and implementation of Local Area Marketing strategy