Marketing Channels Specialist - Business Partners Organization (Mar`07-Jun`08)
- Ensured alignment between Business Partners and IBM’s objectives in the definition of their marketing plans. Approved marketing budget for each eligible Partner and monitored execution.
- Fostered internal and external Business Partners awareness by developing several success stories published in the three most recognized technology magazines in Argentina.
- Cooperated with IBM business units (Software, Hardware and Services) in the definition of marketing campaigns and demand generation programs for segments with Partners participation.
- Expanded Business Partners presence in IBM business by including them in internal account planning, marketing planning sessions, business reviews and Kick offs.
SSA Project Leader – Strategy & Operations (Mar`06-Feb`07)
SSA Positions have regional scope, including 7 Latin American Countries
- Localized IBM’s global strategies to Latin America region facilitating its implementation and ensuring alignment within a matrix organization environment. Managed cross-cultural teams.
- Coordinated the creation of an Innovation Board to foster idea creation throughout the organization. Conducted preliminary idea selection and coordinated board approvals for later implementation.
- Created PowerPoint presentations (content and design) and executive messaging for the General Manager and other C-level executives.
- Developed initiatives focused on sales force productivity, account planning and regional integration.
SSA Sales Operations Analyst – Strategy and Operations (Jun`04-Feb`06)
- Consolidated the end-to-end sales process support aimed to monitor business evolution, providing the executive team with critical tools to support decision-making process.
- Process Redesign: Reoriented the sales operation organization activities towards efficient processes. Developed a methodology of work process definition and data collection.
- Trained the sales operations team on different topics including business & IT solutions, account planning and sales execution management system.