Entrepreneurial executive with more than 10 years of experience of managing sales, marketing, operations, business development and personnel at the district, regional and corporate level for both start-up and  established media and entertainment companies.

Motivational management style with record of building and retaining highly motivated marketing and sales teams. Successful for building long term relations on new and existing markets, identifying opportunities for stable growth.

Operational and General Management qualifications:

  • P&L management
  • Sales and Business Development
  • Marketing planning
  • Key Account Management
  • Contract/Price Negotiation
  • Budgeting and Expense Control
  • Presentations and Training
  • Staff Development and Motivation

Work History

Work History
Apr 2008 - Present

VP Business Development


Recruited initially as a Marketing Director for MMO publishing start up. Hired and trained core marketing team, conducted successful marketing campaigns for first published products. Advanced quickly to the role of Director of Business Development. Established contacts with leading Asian developers and operators of MMO games, secured several B+ titles for Russian market. Managed publishing team for 4 months, while company was searching for a new COO. Promoted to VP Business Development in July 2010.

  • Established relations with more than 50 Asian developers of MMO games
  • Built extensive market knowledge base, covering all titles released since 2005
  • As an Acting COO managed team of 60 people in 2 offices (Moscow and Minsk)
Nov 2006 - Apr 2008

Commercial Director

Park Collection Creative Agency

Found new web design and development start-up together with partner. Directed all sales and marketing activities, including lead generation, account development and management, pricing and communications. Sold shares to the partner.

  • Built successful business from scratch
  • Hired sales, programmers and designers teams
  • Developed loyal customer base
  • Introduced service plans that allowed company to generate stable profits
Jun 2005 - Nov 2006

Marketing Directo

Casino & Amusement Technology Supplies

Senior b2b marketing executive for Moscow office of UK-based casino equipment distribution company. Broad scope of responsibilities including P&L, participation in the new projects development as an industry expert, marketing management and cross-department project management, market research and pricing.

Oct 2000 - May 2005

Deputy Marketing Director

Unicum Group of Companies

Joined Moscow office of St. Petersburg based manufacturer and supplier of casino equipment as a marketing manager in charge of marketing materials development. Advanced rapidly to Deputy Marketing Director actually managing whole marketing team.

  • Hired, trained and managed professional marketing team
  • Repositioned company on the market, from¬†the small supply department of a large gaming operator to the ex USSR biggest supplier, manufacturer and distributor of gaming equipment
  • Successfully rebranded and changed corporate style, including logo, stationary, websites and printed materials.
  • Participated in more than 30 Russian and international trade shows
Oct 1998 - Jul 2000

Marketing and PR Manager

Diamond Multimedia Systems

Joined small distribution support office of Diamond Multimedia Systems, US based computer accessories manufacturer and developer of first MP3 player Rio

  • Organized product testing with leading Russian print and online publications, provided frequent product mentioning in mass media
  • Prepared and conducted presentations of new products for sales staff of the stores selling Diamond's products
  • Launched Russian website with product information


Sep 1993 - May 1998


Moscow State University



Alena Korontsvit

Yury Laruchev

Boris Belotserkovskiy