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I am a Dutch native who made Bergen Norway his new home in 2014, together with my Norwegian wife and 2 sons. An hotelier and restaurateur by birth who - before moving to Norway - formed part of the executive management team of an independent hotel management company in Johannesburg South Africa

Before taking on this challenge I fulfilled different managerial roles for organisations both in and outside the hospitality industry, resulting in a varied international professional background in hospitality management & consulting. 

My career focus is on obtaining a managerial role in operations of HMSHOST-Umoe F&B Company AS, or add value within a support function such as brand management, quality management, HR, facility process / product innovation, concept development , cost control, revenue management and project management.

Work experience

September 2016March 2017

Founder / Concept developer

Otto AS

Feasibility study and concept development for Otto AS, a coffeeshop concept focused on creating inclusive job opportunities for mentally disabled in Norway.

August 2015July 2016

Parental leave

May 2014June 2015

Business Development - BENELUX region

d2o Norway

Involved in business development in the BENELUX region for d2o, the leading provider of real-time productivity management solutions for the hospitality industry. Performance Management Intelligence (PMI) is an integrated suite of performance navigation solutions that include robust enterprise and department-level budgeting, forecasting, food cost control and labour productivity management. Key achievements:

  • Successful lead generation in new markets.
  • Representing d2o's and its approach to various senior leadership of hotel groups in Benelux.
  • Assisting existing clients within the Benelux region to support overall success.
September 2009March 2014

Director of Quality, Brand, Talent and Innovation Management

Extrabold hotel management - South Africa

Responsible for Quality Management, Brand Management, Training & Development, People Management and Innovation and actively assisted in the development and implementation of the company's corporate strategy . Key achievements:

  • Design & implementation of innovation program leading to further efficiencies, direct impact on bottom line, improved quest experiences, and employee satisfaction.
  • Designed & implementation of a Total Quality Management System, including quality manual, risk manual, HR manual, operational audit tools, quality assurance and control tools.
  • Design & implementation of Extrabold Talent Academy, growing talent from within the organisation with over 120 internal senior promotions in 3 years time.
  • Achieved full brand compliance and owner driven risk compliance each year without fail.
May 2006September 2009

Manager - Consulting Division

ProServ International - South Africa

Overall responsible for the day to day operations of the Consulting division while actively involved as senior consult in various project teams providing consulting services on topics such as service excellence, process redesign, quality management and people management. Key achievements:

  • Growth of departmental revenue by 200% in 2 years time.
  • Growth of department from 2 to 5 full time consultants in 2 years time.
  • Design & implementation of South African Tourism "Welcome Awards", SA largest and most prominent service excellence award for Tourism industry.
  • Successfully trained and coached over 60 assessors for Tourism Grading Council of SA.
  • Introducing "Building a Better Business" , a business maturation program for Micro Finance industry.
January 2004April 2006

Project Director

Insignia Marketing Solutions - Australia

Responsible for setting up and overseeing project locations throughout South East Asia and Middle East, focused on brand awareness programs, brand loyalty programs & market analysis programs for clients in the broader Tourism sector. Key achievements:

  • Successfully managed 2 existing project locations in Indonesia and Hong Kong, while outperforming revenue targets and organisational growth.
  • Successfully opened 2 new project locations in Malaysia and Egypt while meeting revenue targets as well as client satisfaction.
  • Performed all recruitment and training on site, including project office management.
January 2003October 2003

Trainer / Consultant

Hospitality Professionals - South Africa

Involved in training and consulting activities during pre opening project at the Cape Town Convention Centre and Arabella Sheraton Grand Hotel in Cape Town, focused on providing management support, deliver staff training and assist in the design of a quality management system. Key achievements:

  • Coach and trained 50 management members of CTICC and Sheraton Grand Hotel during pre-opening phase.
  • Trained 600 local team members on operational procedures and policies before opening.
  • Assisted in successful design and launch of quality manual for both operations.
January 2002January 2003

Project coordinator

NH Hotel Group - Project Development Office - The Netherlands

Assisted with coordination/implementation of various NH Hoteles group level projects within the Benelux with a focus on the implementation of a new capital expenditure reporting and approval system. Key achievements:

  • Successful adaptation of FAMANET system within all Benelux countries and Germany.
  • Over 60 senior managers trained on FAMANET system procedures and policies.
June 1999December 2001

Duty Manager - Front Office

Hotel Casa Amsterdam - The Netherlands

Overseeing operation of the front office function at Hotel Casa Amsterdam, a 400 room 3 star hotel and conference centre in The Netherlands. Responsible for a staff complement of around 20 receptionists and duty management in absence of general manager. Key achievements:

  • Successful in building a loyal & motivated team, resulting in a better and consistent guest experience.
  • Introduction of further departmental efficiencies and enhancing interdepartmental communication



May 2014May 2014

MITx - Course Certificate - Big Data and Social Physics

EDX - Massachusetts Institute of Technology

An online course focused on surveying the science of social physics, and the technology needed to use such big data methods to develop more productive and creative companies and societies.  

Language skills


Native or bilingual proficiency


Native or bilingual proficiency


B2 Level - Folkeuniversitetet Bergen


Limited working proficiency


Elementary proficiency


In my personal life, I enjoy travelling, arts & culture and spending time outdoors with the family, while furthering my Norwegian language skills. Due to my family background I have always been interested in good food, good wines and hosting good company.  


References upon request