Mar 2014 - Mar 2016
EXECUTIVE PRODUCER Los Angeles-Spain Essential Duties And Responsibilities Manage and lead the production process from pre through post production on specific accounts, including management of junior level producers, internal teams, outside vendors and clients. Develop and manage production calendars and direct the logistical flow of production from pre-production through post production. Controls the approved budget through all phases of production. Working closely with business management and account management during production process as well as all follow up through closing of job. Work cross-department to ensure work is completed on time and within approved budgets Manage deliverable deadlines and internal review processes Act as an internal liaison; facilitating open communication between teams(production, creative, acct management, business affairs, legal, etc) Provide statuses on all assigned projects during status meetings Consults with creative, account, research and legal staffs from inception of ideas through completion of production. Evaluates, solicits bids from, and negotiates with production vendors judged to be best qualified to handle the particular projects at hand. Works with business management, junior producers and account teams to submit cost estimates to client for approval. Manage and mentor junior production team members and create an atmosphere where they can learn by example and grow. Manage client relationships as they pertain to production and instill a sense of confidence in the process. This includes dealing directly with clients as well as any client third party cost consultants.
May 2012 - Sep 2013
EXECUTIVE PRODUCER relevantVFX Los Angeles, CA
Primary point of contact and engagement as an industry leader on all facets of production and business with agencies, brands, studios, and production companies. Managed multiple projects, bids, awards, closing, staffing, execution and direction of every facet of project implementation and delivery for integrated and broadcast campaigns. Increased productivity, brand presence, efficiency of company and revenue within six months of company entering the marketplace. Established, engineered and executed, sales strategy for the US and EU media markets to garner specific exposure to a targeted and focused agency/brand client list. Effectively managed P&L and balance sheets. Project budgets ranged from $30K-$2M+.
Apr 2011 - May 2012
EXECUTIVE PRODUCER Los Angeles, CA
Primary point of contact and industry leader for interfacing with advertising agencies and brands for transacting business on broadcast, digital, and integrated campaigns. Responsible for bidding and managing targeted projects $200k+ for broadcast and integrated deliveries. Successfully developed and executed branding and art concepts from website, social media, presentation materials, and logo. Designed, implemented, and executed, every facet of branding, marketing and strategy to drive sales and garner entry into the production market in the US and specific sectors in the EU.
Director of Strategic Partnerships and Sponsors
Jun 2010 - Apr 2011
LITTLE MONSTER MEDIA
DIRECTOR OF STRATEGIC PARTNERSHIPS AND SPONSORS MOBILE EXCELLENCE AWARDS/ Los Angeles, CA
Head of Business Development and Sales
Dec 2007 - Jun 2010
HEAD OF BUSINESS DEVELOPMENT AND SALES Los Angeles, NYC,
Proactively prospected, qualified, developed US and EU agency clients as well as Fortune 500 brands and entertainment for broadcast, digital, and integrated campaigns. Managed projects with budgets of $200k+ successfully and within budget. Effectively directed primary account responsibility through entire sales cycle with national sales team and performed ongoing high-level project and account management. Delegated, delivered, and managed pipeline, account leads, proposals, and sales forecasts. Conceived and executed branding and marketing strategies that elevated presence in the marketplace leading directly to increased revenue.
Producer/ Head of Business Development
Jan 2006 - Oct 2007
PRODUCER/ HEAD OF BUSINESS DEVELOPMENT Los Angeles, NYC, Austin
Responsible for overseeing bidding/budgets, editor schedules, and project completion/deliverables for content, digital, integrated, and broadcast. Solely responsible for design, execution, and direction of marketing and sales strategies to develop the West Coast, Texas, and Midwest markets for entry into the marketplace.
Producer/ Head of Business Development
Jan 2003 - Jan 2006
PRODUCER/ HEAD OF BUSINESS DEVELOPMENT
Redefined, re-branded, and strategized marketing and sales for creative editorial company to advertising agencies, brands, film and media studios on a national level. Solely responsible for garnering and engineering entry into the Midwest automotive agency market and increased revenue of closing projects by 200%. Continued to broaden reach of projects to West Coast, Texas, and South/Southwest Handled client project management, delivery of media assets for broadcast as well as integrated deliveries.