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Mary Ludloff

Work experience



Co-Founder,VP, Marketing PatternBuilders PatternBuilders is a big data analytics solutions provider, delivering enterprise-wide applications that make big data analytics a reality for organizations and businesses of any size. § Responsible for all marketing functions, including funding activities as well as corporate, product, and partnership marketing programs and activities. Successfully managed the marketing side of the ResellerManager pivot to a streaming analytics solution. Worked with pilots and partners from financial services, healthcare, and consumer electronics to garner media and analyst coverage. Launched, managed, and was a major content provider to the PatternBuilders blog— a content portal for all things related to big data. Established thought leadership position for the company and founders on big data, streaming analytics, startup culture, strategic marketing, and privacy. Made PatternBuilders a trusted expert on all things Big Data including strong analysts and media relationships. Successfully branded Terence Craig(CEO and Co-Founder) as a leading technology evangelist for big data and streaming analytics.

Marketing Consultant

NONSTOP Solutions(now Manhattan Associates)
Marketing Consultant Self As time permits, consult on marketing strategy, programs, and tactical execution. Senior Director

Vp, Marketing

Marketing initiatives accomplished without a budget by leveraging social media channels to advance brand and leadership positions, followed by speaking, media, and analyst opportunities to solidify position. VP, Marketing ResellerManager ResellerManager was a business analytics and automation solution that helped large manufacturers increase the profitability of their large retail partnerships. Responsible for all marketing functions, including corporate, product, and partnership marketing programs and activities. Digitally launched company and product as well laid groundwork for social media initiatives to establish thought leadership position— this paved the way for the successful launch of PatternBuilders. Several ongoing pilots were poised to turn into revenue when the 2009 recession hit. Most of our competitors went out of business. Some folks were laid off while technology redeveloped into a hosted streaming analytics engine. This pivot became PatternBuilders.

Vice President, Marketing

Optimize Solutions
Vice President, Marketing Optimize Solutions was a professional services automation(PSA) start up.


Optimize Solutions Optimize Solutions
Managed all marketing and technical communications functions— including company-and product-level rebranding, PR, analyst, and media programs, marketing communications, funding and M&A strategies, product marketing, and web, advertising, and lead generation programs. Company raised $4 million in venture capital, in its last year of operation did over $1 million in sales, and was embarking on raising another round of capital when the dot-com bubble imploded in. It was unable to secure funding and went out of business. Senior Director, E-Marketing RightWorks RightWorks was a privately-held trading exchange software company. Managed all electronic marketing programs— this included the corporate web site, events, and direct marketing programs. Company went through several executive management changes and was acquired by i2 Technologies.

Director, Marketing Programs

Optimize Solutions
Director, Marketing Programs Brio Technology(acquired by Hyperion) Brio was a publicly-held enterprise reporting software company. Managed corporate marketing functions— this included the corporate web site, events, direct marketing, and program content development. SQRIBE Technologies(see below) was acquired by Brio in August 1999. As part of the acquisition, managed the successful merge of two corporate web sites in 45 days that featured over 4, 000 pages of content, product evaluation download programs, product demonstrations, centralized product-and developer-information areas, online quarterly newsletters, password-protected beta areas, international sites, and web seminar events. Brio Technology was acquired by Hyperion in 2003.


Optimize Solutions
Director Electronic and Technical Marketing SQRIBE Technologies(acquired by Brio) SQRIBE was a privately-held enterprise reporting and web portal software company. Brought on board to take marketing effort to the next level in preparation for an IPO or M&A. Managed all electronic and technical marketing programs, outsourced all functions, and maintained“ lean” budget ranging from $250,000 to $1 million to help company meet fiscal goal of 7 quarters of profitability before going public. Company was acquired in 1999 by Brio Technology and underwent an increasing revenue ramp in three consecutive quarters from $30. 7 million to $34. 2 million to $39. 6 million.

Director, Marketing Communications and

Optimize Solutions
Director, Marketing Communications and Technical Publications Visigenic Software(acquired by Borland) Visigenic was a privately-held object request broker(ORB) software company. As employee 28 of this software start-up, managed all marketing(excluding product marketing) and technical communications functions. In three years, grew team to 20— made up of individual contributors, managers, and consultants. Maintained budgetary control over $2. 5 million — during tenure, company revenue increased from $1. 1 million(1995) to $17 million (1997). Developed and wrote the S-1 for the IPO— company went public in 1996 and was acquired by Borland in 1998.


The ASK Group

Senior Technical Writer

Informix Corporation
Senior Technical Writer


Zycad Corporation




Stanford University