Work History

Work History

Manufacturing Engineer
  • Designed Computer Integrated Manufacturing applications
  • Reengineered test and assembly process resulting in reduced labor and delivery times
  • TQM - Total Quality Management team leadership

Director of Marketing Communications

  • Managed $3 Million dollar strategic marketing budget while supervised employees in an international team based environment
  • Managed divisional product line and marketing merger with parent company
Mar 2009 - Present

General Manager

MD3 Marketing

MD3 Marketing provides comprehensive marketing services for companies developing technology products for B2B markets. Services include product launch planning and execution, sales lead programs, branding, web site strategies, product demo and collateral public relations and analyst relations as well as business development and market out reach.

Nov 2009 - Present

Vice President of Marketing & Product Management

Eden Park

Leading product management and product marketing efforts for innovative lighting technology start-up. Incorporating market research, customer input and competitive analysis to drive product commercialization efforts. 

Sep 2007 - Present

Vice President of Marketing

Performance Motion Devices
  • Overall strategic direction of marketing communications, business development and product management. Directed all market research, product planning, communications programs and sales support activities.
  • Marketed three motion control product lines of semiconductors, circuit boards and modular drives for various automation industries including medical device makers, semiconductor equipment manufacturers and various machine/equipment making industries. Developed annual go-to-market plans resulting in revenue growth, market awareness and brand recognition.
Jul 2009 - Present

Vice President of Marketing & Business Development


Executing marketing strategy including communications, branding, public relations and business development and business process efforts for biosciences water testing products.

Jul 2005 - Aug 2007

Director of Product Marketing

L1 Identity Solutions
  • Lead global product marketing and business strategy for biometrics, identity management and border control solutions. Launch 7 products into national defense, banking, travel and law enforcement markets. Lead all marketing communications efforts and international programs. Developed and launch business strategies resulting in new revenue creation.
  • Directed sales proposal team, delivering bids for US government contracts worth up to $50 Million. Bids under my direction resulted in over $100 Million of multi-year contract revenue.
Feb 2002 - Aug 2004

Director of Marketing
  • Overall market communication responsibility for North and Latin America regarding brand building, event management, analyst relations, partner marketing and public relations.
Oct 1999 - Feb 2002

Director of Marketing

  • Responsibilities involved leading a marketing team towards its goal of increasing company revenues by promoting the company and its product solutions to the broadband communication market worldwide. Responsibilities included a wide range of marketing strategies, sales channel leadership and creative programs resulting in five product launches and the sale of the company.
Sep 1990 - Jul 1997

Manufacturing Operations Manager
  • Developed and executed company-wide ISO9000 manufacturing quality auditing procedures
  • Managed and wrote training program for 1500 employees
  • Responsible for all hazardous waste facilities management activities
Aug 1987 - May 1990

Manufacturing Engineer

  • Specifying and installing automated X-ray inspection equipment
  • Full responsibility for technical aspects of plastic coating operation
  • Wrote inspection procedures for military electronics factory acceptance


Sep 1992 - Jan 1996

Masters of Business Administration

Boston University Graduate School of Management

MBA curriculum focused on international economics, globalization of markets, product marketing strategies and team building methods.

Sep 1983 - May 1987


Curriculum focused on product design, materials manufacturing methods andproduction economy with a strong foundation in the basic sciences.


Seeking opportunities that are in need of all aspects of marketing, including business development strategies, product marketing and commercialization efforts with companies that plan to aggressively market technical products in business-to-business markets world-wide. My success record in building business relationships and marketing programs in the electronics, telecom, broadband, wireless, border security, life sciences, lighting technology and industrial automation markets and skill at driving sales opportunity creation has lead me to search for a key position in a company that is ready to grow. I am searching for a management team that has an unmet need for senior business leadership and innovation or contracted services.


Business Development

  • Built business development and sales operation strategies and tactics for two start-up companies. 
  • Established sales channels in China, India, S. Korea and Europe. Build advisory boards and strategic partnerships with large corporations. 
  • Built strong relationships with key institutes in the Chinese government and established technology verification programs with standards bodies, regulatory agencies and laboratories.
  • Worked as a key member of two executive teams to prepare and execute fund raising activities with venture capital and corporate VC groups resulting in successful investments.

Marketing Strategy

  • Rebranded and realigned product portfolio of a newly acquired $50M Danish subsidiary of a $500M Belgian broadband networking company (BARCO Communications) which was subsequently acquired by Cisco.
  • Drafted a border security products business plan involving broad international market research, product feature planning, risk analysis and budgeting resulting in the adoption of the plan and resulting business growth from $4M to $6M in product sales.
  • Co-Chair and founding member of the Identity Council of the Smart Card Alliance, an association promoting industry and government awareness of personal identity information systems and related technologies.
  • Created overall go-to-market strategy for industrial automation software/hardware supplier resulting in the launch and sales growth of two product lines within 6 months under budget and on schedule.

Product Marketing/ Product Management

  • Successfully launched InSight™, the flagship telecommunications messaging platform for Comverse within the North American and Central/South American markets.
  • Directed the launch of over 30 computer networking hardware and software products in various technology industries. These efforts typically resulted in 15% - 35% increased sales revenue.
  • Instituted a comprehensive overhaul of inter-departmental Product Management processes which established and formalized pricing methods, ROI, competitive analysis, MRD/PRD tools to drive product development, resulting in a 20% reduction in internal cost due to efficiency gains.

Marketing Communications/ Operations

  • Orchestrated the transformation of five marketing departments over 13 years, flexibly adjusting staff, resources and budgets to best fit the demands of corporate missions and business strategies.
  • Lead corporate communications efforts, linking PR, industry analyst relations and product promotion efforts, resulting in top-tier brand awareness in telecommunications, secure identity, biometrics, industrial automation and computer networking markets.
  • Implemented on-line marketing programs (SEM/ SEO/ PPC) resulting in 100% increase of website hits (2000 hits – 5000 hits/mo) in one year. Created webinar and whitepaper lead generation programs resulting in a 300% increase in qualified sales leads.



Business Development

A wide range of experiences building sales channels in Asia (China, Hong Kong, India, S. Korea, Japan) as well as Europe. Engaging technology large partner companies (GE, Thermo Fisher Scientific, Acuity Brands, Heraues Noblelight, Shimadzu ), globally to evaluate new technologies and to jointly develop products.  Building corporate advisory board to augment strategic resources and engaging in industry forums to track key trends and industry standards. Executing Voice-of-the-Customer investigations to refine product feature sets and product values. 

Marketing Communications

Domestic and international experience bringing over 30 products to market in B2B technology markets. Capable of leading diverse teams toward brand expansion, product launch and revenue generation while establishing supportable processes and team development throughout  and accross organizations. 

Product Management

Broad experience bringing products through the hurdles and milestones of development and launch using a variety of processes and experience.

Search Engine Marketing

Full capabilities to implement and maintain a comprehensive SEM/PPC internet marketing function for your B2B product business.