Marlin Gilbert

Marlin Gilbert


GOOGLE, San Francisco and Mountain View, CA

Manager, Advertising Sales, 2007-Present

* Manage San Francisco Bay Area technology advertising sales team

* Major accounts include Adobe, Oracle, Cisco, Sun Microsystems, Autodesk, Symantec, McAfee, Salesforce, Covad, Netsuite, VeriSign, NetApp, VMware and National Semiconductor

Product Marketing Manager, Google TV Ads, 2006-2007

* Managed marketing and launch efforts for Google TV Ads and AdSense for TV

* Co-developed press launch for Google TV Ads and AdSense for TV with coverage in over 250 newspapers and trade publications and numerous front-page feature placements

* Presented at Association of National Advertisers (ANA) committee meetings in New York City and Santa Monica

* Managed NCTA (Cable Show) presence with Google sales suite for major cable operators (Comcast, Time Warner, Cablevision)

ECAST, San Francisco, CA

Senior Vice President, Marketing, 2004-2006

* Managed strategy marketing, product management, advertising campaign production and marketing communications

* Developed promotional programs to spur rapid footprint growth of over 67% annually

* Secured high-profile press coverage in major trade publications such as Advertising Age, Brandweek and Adweek

* Delivered advertising campaigns with exceptional click-through rates of 8-15% * Strategy and marketing consultant in 2004 and 2006

* Ecast delivers music and advertising on an Interactive Jukebox Network to over 7,500 bar and restaurant locations nationwide where 40+ million patrons visit on a monthly basis. World-class brands such as Heineken, Stolichnaya, Southern Comfort and Verizon have exploited the company's unique Interactive/Out-of-Home media property to engage patrons in an on-premises environment. Ecast is funded by Doll Capital Management, Mobius Venture Capital, Crosslink Capital and El Dorado Ventures.

UTEK, Palo Alto, CA

Vice President, 2004

* Opened West Coast office for technology transfer firm

* Responsible for business development, sales and public relations

* UTEK Corporation (AMEX: UTK) enables emerging companies to acquire breakthrough technologies from leading universities and federal laboratories using an innovative technology-for-equity business model


Co-founder, 2001-2004

* Co-founded company with leading digital media technology developer

* Conducted market validation, demonstrated working prototype, and initiated major account prospect activity

* Synthesized Logic delivers 32-bit RISC intellectual property cores that transform the speed and efficiency of embedded processor development by enabling rapid FPGA (Field Programmable Gate Array) prototyping for consumer electronics, digital imaging, and communications manufacturers

ARCOT SYSTEMS, Santa Clara/Palo Alto, CA

Vice President, Business Development, 1997-2001

* Managed business development activities and established partnerships with leading infrastructure/application vendors

* Closed landmark customer deals with Intel (Internet authentication services), Visa (cardholder authentication), and Swedish Post (national certificate applications)

* Co-developed financing presentations and established company launch strategy

* Served as Acting Vice President, Marketing and Acting Vice President, International Sales

* Arcot Systems develops and sells Internet security solutions for financial services, health care, electronic commerce, and the enterprise. The company has invented a cryptographic camouflage technology that enables strong authentication solutions for Public Key Infrastructure (PKI) applications on the Web. Arcot is funded by Accel Partners, Onset Ventures, Oracle Ventures, and Goldman Sachs.


Co-founder, 1997

* Co-founded company with Associate Professor of Computer Science at Stanford University

* Co-wrote business plan, conducted market validation, and developed funding presentation

* TradingDynamics/Ariba develops and sells Internet auction software technologies for trading markets. The company was financed by New Enterprise Associates and Atlas Ventures. At transaction close in January/2000, TradingDynamics acquisition was priced at $750 million in Ariba stock.


Vice President, Marketing, 1996-97

* Managed all marketing functions including products, press, advertising, collateral, Web site, channels, and strategy

* Promoted to Vice President, Marketing after initially joining firm as Director, Marketing

* Advised on business strategy and positioning for successful exit through acquisition by Microsoft

* Dimension X was a leading supplier of Java-based platforms, tools and services for Internet multimedia content creation and delivery. Products and services included Liquid Motion Pro for Java-based multimedia authoring, Liquid Reality for authoring and delivery within three-dimensional Web environments, and a Studio for sophisticated Fortune 1000 Web site production. At transaction close in May/1997, Dimension X acquisition was priced at $20 million in Microsoft stock.


Marketing Manager, Digital Broadcast Products, 1996

* Product management responsibilities for archive/distribution server software in broadcast interactive markets

* Formulate product positioning and serve as primary contact for sales and distribution channel Strategic Account Manager, Asia/Pacific Region, 1995-96

* Sales and account management responsibilities for interactive television opportunities in Asia/Pacific region

* Member of Interactive Digital Solutions, a Joint Venture Company of Silicon Graphics, AT&T, and Time Warner

* Sold jointly with Silicon Graphics and AT&T sales force and distributors in Japan, Korea, China, Hong Kong, Taiwan, Australia, New Zealand, Singapore/ASEAN, and India/SAARC

Manager, Marketing Services, 1991-95

* Managed six competitive analysis, marketing services and field communications professionals

* Clients included worldwide sales force, senior executives, and divisional marketing groups

* During tenure with the corporate marketing division, SGI enjoyed continual expansion of its competitive market share position and became recognized as one of the most innovative Fortune 500 firms for worldwide sales force communications and electronic services

* Multiple temporary assignments as Acting Director, Global Business Development

Product Marketing Manager, Personal IRIS Line, 1990-91

* Managed $200 million computer graphics workstation line

* Introduced new products and programs to field sales force, channel partners, and end users

* Directed product marketing efforts for implementation team composed of 35 members * Award-winning Personal IRIS deskside product line achieved $200 million annual revenue within only two years after initial introduction Product Marketing Manager, IRIS Indigo Line, 1988-90

* Developed product line strategy

* Co-wrote business plan and product feature summary

* Entry-level desktop workstation products at Silicon Graphics subsequently developed into over a $1 billion business

* Previous position included Business Development Manager

DIGITAL RESEARCH, Monterey, CA Product Manager, 1982-86

* Managed $10 million GEM business graphics application software product line including GEM Draw, GEM Graph, and GEM WordChart for personal computer platforms

* GEM Draw was the most successful retail-packaged application product at Digital Research and enjoyed frequent mention in various best-selling industry lists.

* Product marketing leader for implementation team composed of 12 members

* Presented product and market strategies to technology and financial analysts

* Previous positions included Product Marketing Specialist, Retail Marketing Specialist, and OEM Sales Support Specialist

NBI, Chicago, IL Sales Representative, 1981-82

* Sold office automation systems to national university accounts

* Specialized in word processing, database management, and communications software applications



* Awarded Master of Business Administration

* Granted LeBaron-Ellis Scholarship for academic achievement

* Summer Associate (1987) in Fixed Income Marketing group at Merrill Lynch Capital Markets (New York, NY)

STANFORD UNIVERSITY, Stanford, CA, 1978-81

* Awarded Bachelor of Arts degree in Psychology with Honors

* Completed undergraduate program in three years

* Pursued additional courses in Computer Science, Economics, and Statistics

Work History

Work History

Manager, Advertising Sales



1986 - 1988


Harvard Business School
1978 - 1981


Stanford University