With degrees in Advertising and Public Relations, Mark Kennedy recently set off to pursue is Master's degree in Marketing and Advertising in the beautiful city of Chicago. With a passion for the music industry, Kennedy hopes to be able to combine his love and knowledge of the entertainment industry with his excellent skill of marketing.
Aug 2006 - Present
Create shirt designs, CD covers, package design, personal websites, and social media website designs as well as develop traditional and non-traditional advertising for clients.
Work on projects for Texas A&M University, Drury University, Lambda Chi Alpha, Guide Dogs for the Blind, St. Jude Children’s Research Hospital, and numerous musicians.
May 2011 - Present
Assisting in marketing and press needs for local, nationally known project Sleeping At Last. Duties include writing press releases, contacting magazines, websites, etc for press opportunities, and assisting in day-to-day operations.
Sep 2010 - Jan 2011
Assistant of Advertising
Assisted in social media casesand worked on the layout and design of advertisements for clients Craig Ranch, The Tower Club, Aloft Hotel, and Sunfield Living Community Planners.
Jun 2010 - Sep 2010
Assisted in the social media and design process of numerous pieces ranging from print ads to logos
Aug 2007 - Dec 2009
Head of Station
KDRU 98.1 FM
Head of local Springfield, Missouri independent radio station 98.1FM, with local city/surrounding area feed, as well as globally online. Worked with thousands of musical acts including The Rocket Summer, MuteMath, Sleeping At Last, The Spill Canvas, Relient K, Colbie Calliat, Copeland, Death Cab for Cutie, Peter Bradley Adams, Jon Foreman & Switchfoot, and others.
Sep 2007 - Dec 2009
Helped set up and promote concerts and events in the greater Springfield metropolitan area.
Helped book venues, sell tickets, handle money, run the website and social media sites, and take care of rider contracts for performers, all while assisting in day-to-day operations.
May 2008 - Aug 2009
Summer Camp Counselor
Develop personal relationships, responsibility and guidance for boys ages 8, 9, and 10. Also was in a leadership position as senior counselor in-charge of 3-4 other counselors in the cabin and the day-to-day schedule.
May 2007 - Aug 2007
Assist in account services, broadcast production, media and marketing.
Worked on projects for clients LeapFrog, Oklahoma Centennial, Chickasaw Nation, Integris Health, and POPS.
Study abroad at Regents American College, London, England in the Fall of 2008.
Advertising and Public Relations
Dual degrees, B.A., in advertising and public relations with a minor in global studies.
Sep 2012 - Present
M.A. Advertising/Marketing & PR
Pursuing Master's Degree in Advertising/Marketing & PR.
Current G.P.A. 4.0/4.0
Social Media Websites
Adobe Photoshop CS5
Adobe InDesign CS4
Adobe Lightroom 2
Adobe Photoshop CS4
Adobe Illustrator CS4
Blog website theamericancreative. Designed and updated by me 2-3 times/week. All posts are about my two passions: advertising & music. 100+ active followers, over 10,000 reblogs and likes.
CD Cover made for singer/songwriter Jamie Bramble in the winter of 2009.