Download PDF


  • System engineering, project and program management, solution architecture, integration, QA, deployment, operation and support for mission critical systems.
  • Cellular and fixed operation environment: Communication networks, VAS and Telecom applications, OSS, BSS, handsets and CPE's.
  • Telecommunications protocols: #7 (MTP, SCCP, TCAP, MAP, INAP, CAMEL, ISUP, PRI), SIP/RTP, DIAMETER (Policy and Charging Control) and GSM/UMTS/LTE /IMS systems.
  • Product innovation, Development and Product management for Telecom Networks and Value Added Services: Intelligent Networks including prepaid, SIP Application Server, Messaging (SMS and Voice/Video Mail, USSD), Multimedia and Content (MMS, Customized RBT, IVR's), Location Based Services and Roaming platforms.
  • Requirement specifications (RFP, MRD, PRD), overview documents, white papers.
  • Presale and Tenders management.


Product Innovation, Product management, Presale, Solution Architecture, System Engineering

Work experience

Dec 2010Present

MVNO Strategic Consultant

C&G Logistics Solutions

Opportunity assessment, negotiation with MNO, program management, systems and operations set-up assistance and business development.

Dec 2001Mar 2010

Service Layer Department Manager

Partner Communications Ltd

- Led VAS department through creating new service portfolio, extending customer base and   improving 

  service across Intelligent Network Services including Prepaid, Short and Multi Media Messaging, Voice and

  Video Mail, Converged VoIP applications, USSD, Location Based, Roaming and Content services.- Execution of numerous complex multivendor projects related to development, integration and roll out of

  Value Added Services and enablers across Cellular and Fixed networks: Service Layer adaptation for

  UMTS and NGN, Converged Charging System implementation and integration with Siebel CRM, IN swap,

  preparation for MVNO entrance, systems upgrades and replacements.- Product management from vision/strategy to practical implementation - from product concept, through

  product design to product development and deployment with respect to Networks, Enablers, Application

  servers, IT systems (CRM, Billing, Provisioning), user interfaces (WAP/WEB portals, SMS, IVR, USSD),

  handsets and CPE's: world first IN based Customized Ringback Tone Service (Funtone) development and

  deployment, world first converged Pick-up service development and deployment, IN based Optimal

  Voicemail Deposit, ICA and HRR, Customized Ringback Tone Service for Fixed network, USSD gateway

  etc.- Counterpart for content and marketing personal at product design/development process.- Setup up of Advanced Services Creation Environment (SCE) for Intelligent Network Services and SIP

  Application Server.- Technology leadership, solution architecture, service assurance, optimization, capacity and performance 

  planning, support.- Leading telecom vendor's management (ALU, Ericsson, NSN, Comverse, Acision, Nortel, etc.), joint

  venture programs and complex contracts negotiation.- RFP's (IN, Converged Prepaid, UMTS, SMSC, VMS, Active and Passive Positioning Systems, Billing,

  Provisioning, NGN)and budget preparation and administration.

Jan 1999Dec 2001

NGN and VAS Presale Manager

Alcatel Telecom Israel Ltd

- Led voice part of NGN (Softswitch,Media gateways ) and VAS (IN, UM) tenders. Solution architect and bid 

  manager for Tevel Telecom tender with respect to complete network (Softswitch, Media gateways, CPE's,

  STP, IN, UM, Billing, Provisioning, Fraud Detection system). Member of international tendering team for

  global presale.- Multinational cross Telecom matrix program management.- Customer opportunities management at all presale technical stages.- Advice to the sales force and to the customer on the best technical solution.- Development and maintain of close relations with the customer.- Prepare and deliver presentations, demos and POC's to prospects, partners and customers.- Establishment of partnership relations with complementary product vendors (OEM).- Acquire a detailed technical and functional knowledge of competitor products.- Project scope and deliveries definition.- RF'x handling.

May 1991Dec 1998

Area Group Leader

Tadiran Telecom Public Switching Ltd

- Led network signaling software integration group.- Complex multidiscipline multivendor telecom project management

  for domestic and international markets:Class service development

  and deployment for Bezeq network, First Israeli Intelligent Network

  deployment - Calling Card Service (BezeqCard), National and

  international ISUP stack development for Bezeq network etc.- RT software design, development, integration, testing and

  implementation for switches, Telecom protocols and Intelligent

  Network.- Customer support globally