Sr. Marketing Manager
The worlds leading information technology research and advisory company serving CIOs and senior IT leaders in corporations and government agencies.
SR. MARKETING MANAGER
·Development of marketing strategies, budgets, detailed plans and all related materials for events in NA and EMEA regions to meet aggressive revenue goals
·Management of internal and external creative support staff in development of print and electronic communications
·Recognized for presentation of new ideas and initiatives which improved campaigns to delivering maximum results
Achievements: Recognized 107% of revenue goal for Midsize Enterprise Summit Portfolio in 2007. Launched innovative webinar marketing campaign increasing qualified leads by 50%. Lead onsite sponsor renewal program (VIP Day) resulting in sales team closing 100% of program participants in 2008.