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Mark Buzan, Apr/Cae

Association Executive Director, President and CEO, Communications Strategy. Open to opportunities

Work experience

Apr 2014Apr 2015

President & CEO

Canadian Association of Recycling Industries(CARI)
Reporting to the Board of Directors, I was responsible for implementing the strategic plans and policies and general supervision of the affairs, services and programs of the association. As the public face of CARI, I interacted with members and prospective members, lobby politicians and government officials, and engage with the media, the general public, and other stakeholders, all to support and advance a positive environment for the recycling sector of industries in Canada.
Sep 2011Mar 2014

Executive Director

Canadian Dental Assistants Association
In this role, I was responsible to the CDAA Board of Directors with authority to manage and direct the overall business affairs of the Canadian Dental Assistants Association including but not limited to: 1. Financial Management 2. Planning and Communications 3. Human Resource Management 4. Facilities and Equipment Management 5. Promotion/Marketing 6. Member Services 7. Program Development As Executive Director, I was responsible for implementing the plans and achieve the goals of CDAA, effectively manage the operations of the Association to function smoothly and economically, define and enhance the profile of the Association. Through this role, I demonstrated the: • Ability to manage the Association’s affairs in an effective, efficient and positive manner • Ability to achieve the stated goals of the Association • Ability to effectively represent the CDAA to internal and external stakeholders
Jun 2001Feb 2014

Principal Consultant & Chief Magnifier | Public Relations/ Communications | Government Relations

Action Strategies (Lobbying, Public Relations & Communications for Non-Profits and Associations)
Founded Public Relations, Strategic Communications & Government Relations consultancy joining management teams of non-profit, industry association & government clients: ►Social Media Strategy, Stakeholder Consultation & Partnership Engagement, Marketing Communications, Strategic Communications/ Public Relations ►Media Relations: Client press coverage success includes Fox News, Macleans Magazine, the Toronto Sun, CFRA (Ottawa), & CJAD (Montreal) Radio. ►Government Relations, Lobbying Government, Grassroots advocacy: Managing grassroots advocacy and membership engagement campaigns, research policy initiatives, Regulatory Affairs, social media in government relations advocacy. ►Marketing Communications & Public Relations: Leveraged positive press coverage, Internet public relations & organized events, Fundraising, Sponsorship & Development Support Sample Projects: Fédération de la jeunesse canadienne française: Communications Plan Strategist, Spring 2009 Canadian Paralympic Committee: Chief of Communications, June 2007-April 2009 Senior Management & Strategic Planning Team Member oversaw External Relations & Communications: Lead & managed up to 7 public relations staff Integrated various communications strategies into business plan with staff reporting higher levels of job satisfaction & business objectives exceeded. Negotiated advertizing, sponsorship, & broadcast/publishing rights deals Linked 13 different outreach campaigns under strategic communications plan that tied business efforts into direct deliverables staff understood & acted upon Brought 22 different brands into a consolidated platform. Spokesman before French & English National Media Coordinated parliamentary caucus presentation with presence of Minister for Sport Canadian Ski Council: Public Relations Consultant, Nov. 2007–Feb. 2008 NAIMA Canada: Public Policy Researcher, Government Relations Consultant, Aug. 2006–Nov. 2006 Full project list available on request



Masters Certificate

Carleton University
Masters seminar student in Government Relations, earlier course in Journalism law at the Bachelor's level.


University of Ottawa
Student in political science, wrote mock Memorandum to Cabinet, anchor on English Language news program on student radio, journalist for "The Fulcrum", english language student newspaper.


Crisis Communications
Public Relations
Community Development
Media Relations
Strategic Communications


Certified Association Executive

Accredited in Public Relations