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More than 20 years in business operations within the Vacation Ownership industry, with proven experience and success in managing and directing international projects, Marketing, Sales, Post-sales, Operation and improvement, revenue growth, and leadership.

Well-known, respected leader able to set clear goals, recruit top candidates, build strong teams, motivate and foster cohesiveness in achieving results.

Sales, Marketing and General Management Qualifications:

◆ Strategic & Tactical Planning
◆ Recognizes trends and their application
◆ Sales Oriented, Customer Service Driven.
◆ Strong ability to recruit, train, develop and motivate individuals in the field of direct sales.
◆ Organizational Problem Solving
◆ Conflict Resolution
◆ Performance and Inventory management
◆ Presentation / Motivational Meetings
◆ Excellent interpersonal and communication (verbal and nonverbal) skills
◆ Contract / Price Negotiation
◆ Broker / Vendor Relations
◆ Budgeting & Expense Control
◆ Compensation Programs Development

Work experience

Mar 2014Present

Senior Sales Manager MCT

Club Melia by Melia Hotels International

Exceeding the annual sales budget with a score of + 14,000,000 millions in net sales

Jan 2013Feb 2014

Senior Sales manager

Eccentry Holiday (Sunny Isles Miami, Fl)

Exceeding the annual Sales Budget with a score of + 10,000,000 millions in net sales

Nov 2007Jan 2011

Comercial Regional Manager Club Melia Members

Club Melia by Melia Hotels International

Exceeding the annual budget Marketing Penetration and sales with a score of + $ 5,000,000 million in members sales in all 3 resorts (Paradisus Palma Real, Paradisus Punta Cana and Melia Caribe Tropical).

Jan 2005Jun 2006

Manager of new developments (Caribbean)

Royal Holiday Club

Market research by major Caribbean islands seeking to open a new project to RHC.With the result of  opening property in Aruba and Puerto Rico.

Islands visited

St. Thomas

St. Marteen




Cayman Island

Puerto Rico

Jan 1999Jun 2001

Sales Manager

Melia Vacation Club

Responsible for the opening of showroom Melia Tropical

Jun 1997Jan 1999

Sales Director

Amatique Bay resort (Guatemala)

Exceeding the annual Sales Budget with a score of + 12,000,000 millions in net sales

Off site sales room in Guatemala  resort in preconstruction

Opening second sales room in Tegucigalpa Honduras sales $1,000,000 million  every month

Close both operations after the Hurricane Mitch

Jun 1996Jun 1997

Sales Manager

Luxury International Resorts (Santiago de Chile)

European Company

Off site operation in Santiago de Chile selling properties in Europe

Sales $1,000,000 every month

Jan 1995Jun 1996


Melia Vacation Club

Sales Director Alberto Moane


Jan 1987Jan 1992


UNAM (Universidad Autonoma de Mexico)


Post sales
20+ years of experience
Lead Generation programs (minivacs)
Referral Program
Sales and Marketing Owners Program
Main responsibilities : Recruitment, training and development of marketing and sales team for timeshare owners or club members, dynamic team between VCs, Self Gen, Liner and TOs. Responsible for creating synergies between the hotel division and Vacation Club to create a high-level experience for timeshare owner or club members. Responsible of +80% annual marketing penetration. Responsible of +35% annual closing sales between upgrades and conversions. Development of marketing and sales strategies, for new products and services to increase our annual sales volumes. Responsible for creating campaigns to increase reservations in low season for owners or members and increase annual sales and marketing budget
Motivate the sales team to achieve the highest level of performance through effective leadership and established best practices. Establish written individual and team goals and monitor performance on a daily basis to recognize excellence and coach weaknesses. Recruit individuals that possess the skills and personality to be successful Sales Associates, utilizing recruiting process established by the Company. Train each member of the team in the selling method developed by the Company. Monitor the sales process to ensure that sales are achieved by the prescribed selling method and with the highest level of integrity. Administer company policies and processes in a consistent, fair and equitable manner. T.O. the sale. Advanced closing level with a high closing percentage Have knowledge of all programs weeks, points, options, Fracctionals, etc Professional appearance and communications skills in dealing with clients and corporate    personnel. Positive and upbeat attitude to ensure great work environment. Have strong leadership ability, motivational skills, and enthusiasm. Track record of strong work ethics and integrity, with a sincere desire to make a difference. 20 years track record of timeshare sales success. "Count on ME" driven professional attitude.