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Work experience

Jun 2004Feb 2008

Public Relations & Communication Manager

UCB Pharma

Design and supervise the communication plans, for Primary Care, Central Nervous System and Corporate- with both an internal and external focus. Provide support to the Business Units in all of their communication and events needs, for public outreach around promotional messages, enforcing and maximizing the effectiveness of the designed actions

Participate in the management of the marketing program, of three different Business Units.

Work closely with Brand teams on Internet strategy

Responsible of patient group’s relations and communication actions patient related

Professional Relations with Medical and Scientific Key Opinion Leaders

Serve as primary contact and manager for firm's public relations agency coordinate the firm's printing and vendor relationships as they relate to communications, supervise the firm's graphic design needs including coordination with external designers and agencies

Develop relations with media and serve as firm media contact, maintain fact sheets and press releases for media consumption

Responsible of Internal Communication both at local and global-local level, manage employee communication program, which includes a newsletter, translate and distribute global communication and undertake media training for staff

Responsible for the implementation at a local level of the internal communication actions related to the integration processes in which the organization has been involved during the last 3 years, liaising with the Vice President of Communication at the Headquarters and Human Resources local

Corporate Communication, manage the creation and completion of corporate communication material for top management on corporate topics. Examples are: speeches, presentations, press releases and reports. Liaising with top management, at national and international level to ensure that the local strategies are homogeneous and consistent with the global company ones

Crisis Communication Management

I also have an extended experience as Travel and Event Manager, acting as Purchasing Manager in the Travel Area, negotiating contracts and coordinating the planning and organization; producing detailed proposals for events (e.g. timelines, venues, suppliers, legal obligations, staffing and budgets); securing and booking a suitable venue or location;preparing delegate packs and papers; coordinating everything on the day of the event to ensure that all runs smoothly;post-event evaluation (including data entry and analysis and producing reports for event stakeholders).

Feb 1990May 2004

Public Relations

UCB Pharma

Congress and Events Management

Patient Communication Programms (The UCB Institute of Allergy)

Corporate Communication


Oct 1990Jun 1991

Curso Superior

Oct 1983Jun 1987

Diplomado Universitario

Centro de Estudios Técnicos Turísticos


Strong background on Communication Management and in Congress and Events Management, in the pharmaceutical industry

Excellent communication and presentation skills

Ability to think strategically and operationally, ensuring delivery and positive outcomes

Accurate and able to work under tight deadlines and stressful conditions

Able to work independently and solve problems creatively

Ability to liaise with all levels of the organization

Interpersonal skills to establish productive relationships

Focus on results and improving processes as well as streamlining costs.

Negotiation skills

Fluency in English with proven professional skills in written English; fluency in 4 other European languages