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Maria Dmitrienko

MSc Marketing: Sport & Event Management

  • Helsinki, Finland, FI
  • +358456717663



Multilingual professional with an entrepreneurial soul and years of international experience in customer service, event organizing and communications. Knowledgeable in social media marketing and generating brand awareness. Creative and strategic thinker equipped with a big zest for life, strong educational background and self-motivated attitude. Sociable character with strong people skills, powered by enthusiasm and willingness to learn new things. Ready to take on challenges and put experience into play. Interested in working for the Events, Sports, or Health & Wellness industry. Passionate multiple record holding athlete and coach in skydiving, and experienced teacher of vinyasa flow yoga.


Kedge Business School, Marseille, France


MSc Marketing: Sport & Event Management

Brand management; Commercial Sponsorships and Mass communication; CSR; Sport Consulting and Media Marketing Strategy; Strategic Management and Advanced Marketing in Sports Organizations; Cross Cultural Communications. Master's thesis: Impact of Social Media Marketing on Consumer Behavior

University of Vaasa, Vaasa, Finland


BSc in Business & Finance

Major: Finance, Minors: Accounting, Economics. Bachelor's thesis: Pricing Decisions in Small Service Companies

Tikkurilan lukio, Vantaa, Finland



A Finnish national secondary-school baccalaureate degree (three years)



- Finnish: native
- English: fluent
- French: advanced intermediate
- Russian: advanced intermediate
- Swedish: intermediate

Computer skills

- Operating systems: Windows and Mac OS
- Word, Powerpoint, Excel/Pages, Keynote, Numbers
- iMovie, intermediate proficiency
- Adobe Photoshop & Lightroom (in progress)
- Content management: Wordpress CMS (in progress)

Customer service, sales & negotiation

- 10+ years of experience both as employee and entrepreneur in different fields of business from sports equipment and clothing to jewelry

- first in Finland to import market leading yoga products (e.g. Manduka, meSheeky)

- managed numerous custom orders of tailored products from jewelry to skydive equipment

Event management

- Co-organized three international dynamic wind tunnel competitions, in charge of internal and external communications, social media, athlete communications, video production and live stream production, supervising a team of event volunteers

- Co-organized the biggest freefly skydiving event ”Playdate ” in Finland 2013; in charge of PR and communications, social media and media contacting, time line planning for program, daily schedule and jump coordinating

- Organized multiple small scale events in yoga, horse back riding and skydiving with international attendance

PR, Communications & Marketing

- 2+ years as PR & community manager for Dynamic flying, developing and implementing a social media strategy, media contacting, interviewies, photography

- Contributor to multiple publications for 2 years within skydiving as a freelance journalist (e.g. Ilmailu, Parachutist, 90percent, BlueSkies), reporting frequently on national level regarding relevant events and achievements in skydiving

- Motivational speaking, teaching and coaching in yoga and skydiving for total of 8 years

Entrepreneurship & Business Strategy

- Created a business plan highlighting marketing and promotion for Dynamic flying organization

- Brought Prana Flow yoga style to Finland after studying with the style's creator in multiple locations (USA, Costa Rica, India), and built a strong following and turn up for regular yoga classes, workshops and related events

- Co-coordinating a merger of two small sport organizations ( and Dynamic Flying) during 2015–2016

- Entrepreneur for 6 years, range of responsibilities from business planning to marketing, and financing to sales etc.


Dynamic Flying


PR & Community Manager


  • event production & coordinating
  • PR, communications & social media
  • internal communication with event staff and athletes
  • coordinating/directing video and live stream production
  • supervising a team of event volunteers

Oranization Description
A motivated and skilled group of passionate people behind developing the sport of dynamic tunnel flying. Sport development and top quality international live-streamed competitions and sport workshops 1-3 times per year globally. 

Maria Yoga


Entrepreneur, Yoga teacher

  • teaching & coaching individuals, groups, privates and corporate clients
  • Business planning, marketing, financing, sales, innovation, negotiations, importing, event organizing, dealerships, sponsorships etc.
  • importing and sales



Previous employment

  • Secretary and HD assistant summer vacancy at Alexandria Fund Management Company Ltd (2008–2008)
  • Assistant secretary at VDS Group Ltd (mobile phones export) (2006–2010)
  • Customer service agent summer vacancy at Kultajousi Ltd (jewellery retail group) (2005–2005)
  • Customer service agent at Bestseller retail Ltd (clothing) (2004–2005)
  • Customer service agent at Alko Ltd (government owned statutory monopoly for retail sale of alcoholic beverages) (2001–2003)

Certifications and Accomplishments

- Social Media Marketing Certification, HootSuite Podium (in progress)
- Digital Marketing & SEO Certification, Lynda (in progress)
- Prana Vinyasa yoga teacher, 500 hrs, Samudra Global Yoga, California, USA (in progress)
- Vertical World Record holder, 164-way, Chicago, USA, 2015
- Vertical Formation Skydiving national champion, Team Nicepins, Finland, 2014
- Certificate in Sports Medicine, Basic studies, Helsinki Open University, 2009
- Hatha yoga teacher, 200 hrs, Yoga Nordic, Helsinki, Finland, 2008


Nature adventures & lifestyle sports; skydiving, yoga, horseback riding, kayaking, running, hiking, skiing, paddle boarding, dancing. Food and healthy lifestyle, wellness, meditation, creative arts, reading & audio books, music, piano, guitar, traveling.

Corporate Social Responsibility, Workplace Wellness, Sports Events, Multi-Sensory Experiences in Events, Customer Experience Marketing, Lifecycle Marketing, Marketing Psychology, Endorsements and Sponsorships.