Support sales strategy by creating a marketing plan following a giving budget. Manage the relationship with the media. Management and control of adv campaigns and web sites.Works pro-actively with selected partners on strategies/plans. Initiate and execute high-touch/high-impact marketing activities to improve our position. Support the organization in the development and implementation of sales tools, promotional activities, customer presentations, and training. Maximizes the synergy with corporate in terms of marketing disciplines including telemarketing, product marketing, channel marketing, customer marketing. Management and control of all activities regarding the development of : catalogs, price listings, packaging, leaflets, etc. Liasing with Italian and Foreign designers. Member of the International Marketing Committee and the International Design Committee.