Interest

Communication, Public Relations, New Technologies, New Media, Advertising, Marketing, Social Media, Community Management, SEO, SEM, Digital Marketing, Internet Trends, Social Networks, Web Development, Online Advertising, Start Ups, Web Metrics, Strategy;

Art, Music, Photography, Film, Literature, Painting, Arquitecture;

Golf, Ski, Snowboard, Surf, Longboard.

Summary

Bachelor of Advertising and Public Relations degree, my experience has been developed primarily on the communications management of companies and shopping malls. Specialized in Communications Management from private companies and public institutions. Particularly interested in Communications Online, Online Marketing, Community Management, Social Media Management, SEO and Event Management.

Specialties: 

Corporate and Institutional Communication | Public Relations | Branding | Community Management

Objective

My goal is continuous improvement. So, I aspire to grow professionally, improve occupationally, have new 

challenges and enjoy expanding my communication skills.

Work History

Work History
Dec 2011 - Present

Head of Communications

Freelance PR, Social media, Marketing

Management of all kind of activities related to communication (offline and online): planning and control of the annual budget, actions planning, website maintenance, SMM, SEO, SEM, emailing, preparing newsletters, writting press releases and ads, etc.

Dec 2008 - Dec 2011

Head of Communications

CASANOVA Muebles Y Decoración

Direction of corporate communications (offline and online): planning and control of the annual budget, actions planning, website maintenance, SMM, SEO, SEM, emailing, press releases, direct marketing, posters design, management of outdoor advertising media, etc.

Mar 2008 - Dec 2008

Head of Communications

Freelance Marketing & Public Relations

Head of communications for various private companies and public institutions of Valencia, doing work of: creating and managing advertising campaigns, corporate identity design, writing press releases, recruitment and advertising planning.

Nov 2006 - Mar 2008

Director's Assistant

Austria 15 Comunicación

Valencian agency specialized in the Communications Management. There I developed different functions in managing the Communications Office of different shopping malls, such as the CC El Saler (Valencia,), CC La Vital (Gandia) and CC Puerta de Alicante (Alicante). In addition, I also worked in the Communications Office of the First World Rice Congress held in April 2007, Cullera (Valencia).

Jan 2004 - Nov 2006

Freelance

Freelance Marketing & Public Relations

Communications consultant for various private companies and public institutions of Valencia, doing work of: creating and managing advertising campaigns, corporate identity design, writing press releases, recruitment and advertising planning.

Jul 2002 - Sep 2002

Trainee

Instante Comunicación

Internship.

Education

Education
Apr 2010 - Jul 2011

Instituto Tracor

Instituto Tracor own title focusing on Advertising and Communication in New Media. Classes are held in the Instituto Tracor headquarters in Madrid.

Apr 2010 - Jul 2011

Fundación Universitaria San Pablo CEU

Master's degree of Universidad San Pablo CEU. In particular, it's an official postgraduate qualification aimed at the world of Audiovisual Communication in the Internet and New Media. Classes are held in the Instituto Tracor headquarters in Madrid.

Jan 2007 - Dec 2007

Centro Universitario Villanueva

Own master degree of Fundación COSO of Valencia and the Centro Universitario Villanueva, affiliated with the Universidad Complutense de Madrid. Master classes taught at the ADEIT, the headquarters of the Fundació Universitat-Empresa of the Universitat de Valencia.The program is focused to learn the professional skills of a Head of Communications.

Oct 2002 - Jun 2003

Universitat Politècnica de València

Own Degree of the School of Design Engineering. In this graduate program, I had the opportunity to deepen in the knowledge of the major publishing and graphic design tools.

Sep 1997 - Sep 2002

Universidad de Navarra

Outstanding rating in the subjects of Advertising Language and Advertising Projects.

Activities and Societies: Colegio Mayor Belagua | Fase I

Skills

Skills

MailChimp

iWork

Microsoft Office

Freehand

Premiere

Dreamweaver

Flash

InDesign

Illustrator

HTML

Web Design

Web Development

Web Analytics

Google Analytics

Google Webmaster Tools

Photoshop

Social Media

Community Management

Public Relations

Corporate Communications

Certifications

Certifications
May 1995 - Present

Preliminary English Test (PET)

University of Cambridge
Jun 1996 - Present

First Certificate in English (FCE)

University of Cambridge
Jul 1995 - Present

Grau Mitjà de Coneixements de Valencià

Junta Qualificadora de Coneixements de Valencià / Conselleria de Cultura, Educació i Ciència / Generalitat Valenciana

References

References

Juan Pablo Ortí Granell

"Marcos is the ideal person to anyone who wants to put an image to a project, disseminate it and enhance its sale or acceptance. Creative, current and attractive are the adjectives that best describe their jobs. Very methodical, efficient, and expert on new technologies and social media.On a personal level, his sharply 

ironic sense of humor, invites fun and interesting conversations."

(November 10, 2011)

Pablo Martín Antoranz

"Marcos has simply been an 

extraordinary student in the classes I taught in the Master of 

Multimedia Communication in Tracor. Restless as few, always attentive and always willing to add value. He has a great technical foundation that can withstand 

any kind of analysis... but above all, feels like the world of online communication, which enables him to have a potential that is observed immediately and that's worthwhile to take advantage. 

Is a long-distance professional 

which I foresee a great performance in the projects he undertakes." 

(November 13, 2011)

Pedro Galindo

"I know Marcos' work since college days, and I can recommend him with full knowledge. He's undoubtedly 

hard worker, creative, responsible and with a deep and varied training that allows him to manage in any area of his industry. Especially in new technologies and social networks. You can trust him at work and personally."

(November 10, 2011)

Edgar De León

"During the period I had the pleasure 

to teach Marcos, in his Master in 

Multimedia Communication, always 

proved to be a very proactive person, providing discussion on each topic and eager to learn. He's a very organized person, always willing to help improve their environment and that of their peers with the experience he gained from his previous works, which have helped him to be a person with knowledge of various sectors."

(November 14, 2011)

Javier Moya

"Marcos was a brilliant student, creative, participative and worker, whose ideas,

provided from another perspective, make you to see that not everything is as you think at first. 

His knowledge of journalism and the digital world makes him a talent to be hunted. If anyone has the opportunity to offer him a job, he won't regret."

(December 7, 2011)

Jorge De La Serna

“Marcos is a fascinating and methodical person, which combines to perfection the traditional communication tools and the online world."

(November 12, 2011)

Mª Pilar Martínez Ros

"Marcos is a person with great human quality, responsible with his work and committed to everything he undertakes. Overall, he's an excellent mate, with self initiative and very creative, able to face any adversity."

(November 22, 2011)