Dec 2012 - Present
Sr. Philanthropy Communications Officer
-- Responsible for all communications and donor relations functions. -- Lead strategic message development of our philanthropy services for executive philanthropy leadership.-- Provide strategic communications expertise and support to philanthropy leadership and staff.-- Responsible for the overall communications vision and strategy for Sutter Health's Peninsula Coastal Region’s philanthropic presence.-- Oversee and direct the development and execution of key messaging online.-- Define and align regional and system-wide philanthropy messaging and implement related strategies. -- Create and produce written fundraising documents, proposals, specialized letters, campaign collateral, videos, fundraising proposals, board meeting documents, conference speeches, and other bodies of work designed to cultivate, solicit and steward donors. -- Review and approve all communications pertaining to donor communications.-- Serve as a resource and liaison to internal and external constituents so as to increase communication and transparency.-- Lead the organization's Philanthropy Magazine and Annual Report projects, including writing, editing, coordinating photo shoots, and managing production schedule.
Mar 2011 - Dec 2012
Sr. Corporate and Foundation Relations Officer
-- Identified, cultivated, solicited and stewarded major gifts from foundations and corporations in support of Palo Alto Medical Foundation and Mills-Peninsula Health Services
-- Wrote highly competitive proposals; tracked and reported grants; identified and built relationships with corporate and foundation contacts; and communicated with corporate and foundation contacts at appropriate decision-making levels
-- Interacted with a wide range of constituents, including physicians and other medical/scientific experts
-- Researched, wrote and published patient stories on the Giving website
Jul 2009 - Mar 2011
-- Wrote, proofed, and edited for university print and online content, including Web features, e-mail announcements, brochures, fliers, bulletins, invitations, and mailers. Audiences included prospective students, parents, alumni, and donors.
-- Project managed improvement of website content, which included setting up photo shoots, collaborating with several offices to gather information, researching, interviewing, visual storytelling, and copy editing.
-- Developed and managed multimedia content, such as Web videos, photo slideshows, and other interactive features. This included development of creative briefs, shooting scripts, narration, and scheduling with internal personnel and external vendors.
-- Wrote for and edited university publications, including Santa Clara Magazine, admissions materials, newsletters, and reports.
-- Managed, wrote for, edited, and published the Santa Clara Mag blog.
-- Ensured consistency in style and tone throughout all university publications.
-- Updated and maintained the University Editorial Style Guide.
-- Project managed SCU Stories, a platform to showcase the best the university had to offer.
-- Conducted writing and editing workshops for SCU faculty and staff.
-- Liaisoned for Alumni Relations, Development, the College of Arts and Sciences, the School of Law, the President's Office, de Saisset Musem, and the centers of distinction.
Jun 2005 - Jul 2009
Writer and editor
-- I generated story ideas, conducted interviews and wrote feature stories for SJSU Washington Square, San José State University's quarterly publication, sent to approximately 90,000 alumni and friends of the university worldwide.
-- As the sole writer for the Office of Public Affairs, I provided my expertise to the development staff in support of fundraising activities; specifically, in editing proposals, proofreading brochures, writing annual fund appeals, and composing or rewriting acknowledgment letters.
-- I collaborated extensively with the president's office and wrote speeches for, and letters on behalf of, the university president.
-- I proofread and copyedited most of the publications produced by our department and some that were developed by colleges and other departments.
-- I helped the 10-member public affairs team use online social media tools strategically and keep track of the online buzz about the university on various forums, blogs and Twitter.
-- I compiled and wrote the SJSU Writing Styleguide, a handy tool for faculty and staff to assist in their writing projects.
-- I was the contact person on campus for the U.S. News & World Report's survey of America's Best Colleges, and in that role collected and synthesized information from various departments across campus.
-- I also acted as a university liaison for the media, assisting the director of media relations in making pitches to print and television reporters and connecting them with experts on campus.
-- I served on various committees across campus, including the campus reading program committee, the faculty service recognition committee and the president-appointed internationalization committee.
-- In 2006, I designed and executed the first-ever readers' survey for SJSU Washington Square, the results of which prompted a redesign of the magazine.
-- I guest lectured periodically in undergraduate and graduate classes at the SJSU School of Journalism and Mass Communications.
Aug 2006 - Aug 2007
Wrote feature articles for Advance for Nurses, a biweekly magazine published by Merion Publications.
Jul 2004 - Jun 2005
Corporate communications coordinator
I designed, wrote for, and edited the monthly internal newsletter, quarterly external magazine, annual report, and departmental brochures. I served as the key contact person for all media and external enquiries, coordinated media interviews, and wrote and disseminated press releases. My job involved heading community outreach and marketing efforts for the organization while providing communications/planning support for events and fundraisers. I maintained the website, supervised volunteers, and served as event photographer. My job entailed reviewing and editing grant proposals and providing assistance in securing funding for various programs. I also provided communication support to all departments within the corporate office and at two satellite locations.
Apr 2003 - May 2004
India Student Association
I planned, designed, copy edited, coordinated, reviewed and produced a variety of content for 20-page cultural and literary magazine, Ekta, published annually by the India Student Association at The University of Iowa.
Aug 2002 - May 2004
Graduate editorial assistant, International Programs
As part of a three-member External Relations team, I promoted International Programs’ sponsored events and news and made media presentations to international students. I generated story ideas, conducted interviews, researched, wrote articles and took photographs for and copy edited department’s 20-page bi-annual publication, International Accents. I also drafted press releases for distribution online by UI News Services and acted as the mentor for a work-study intern.
Nov 2001 - May 2004
May 2003 - Aug 2003
Health reporting intern
I was responsible for researching stories, setting up and conducting interviews, logging tapes and writing scripts for the health segment of the 5 p.m. daily newscast.
Nov 2001 - Jul 2002
Cyber Media (India) Ltd.
I wrote technical articles and website reviews for print and web editions of Computers@Home, a monthly magazine.
Nov 2001 - Jun 2002
I was a regular feature writer for “HT Youth,” zoned section in a national daily.
Mar 2001 - Aug 2001
Writer and copyeditor
Jasubhai Digital Media Ltd.
I wrote and copy edited over 200 website reviews and several articles for NetCompass, an Internet lifestyle magazine based on Yahoo! Internet Life. I corresponded with freelancers and edited their contributions. Also, I copy edited articles for the Indian edition of a U.K.-basedbi-monthly magazine for photographers and graphic artists, Computer Arts Special.