Summary

Equipped with a stable experience in advertising, marketing and business development, Malvin has been a start-up team leader for 11 years. His first job was roving around the metro to check if his book titles were well displayed in the bookstore shelves. Today, he’s living his passion to inspire others to pursue their passion, motivate people to create value and help entrepreneurs grow their business.

His extensive training in marketing came from his employment with publishing, events, advertising and digital marketing companies. As a project manager, he has worked with notable brands, such as- The WOW Group (WOW Videoke), I-Foods, Inc. (Stackers Burger), Internationale Globale Marques, Inc., Barbie Philippines, Capsinesis, Elabram Systems, Comfac Group of Companies, Mont Albo Spa and Anviz Philippines.

As a public speaker, he imparts his learned skills and knowledge by speaking on topics involving leadership, marketing, personal branding and business development. Malvin is an accredited facilitator of Lead Like Jesus, a transformational leadership module developed by Ken Blanchard. He once shared the stage and talked about servant leadership with top-ranked public speaker Mr. Boris Joaquin at Max’s Restaurant’s Managers Convention in 2013.

He is an accredited consultant of Asian Development Bank for developing IT systems and web portals. His latest project is with the Department of Labor and Employment for an online employment regulations portal.

His voice online is found in his blog BROTalks (malvindinlasan.blogspot.com) which Malvin talks about business, relationships and opportunities.

EXPERTISE

- Creative Branding
- Project Management
- Small Business Marketing
- Public Speaking | Motivational Speech | Training and Development

Website http://malvindinlasan.com/

Custom

MALVIN P. DINLASAN

Summary of Professional Trainings Attended

SEMINARS

Influencing Skills and Strategies Workshop

Salt and Light Ventures. Discovery Suites. June 14, 2013

 

The B.I.G. Workshop (Business Innovation Game)

Businessworks, Inc. Endurun Colleges. March 13, 2013

 

The 360 Degree Leader

Inspire Leadership Consultancy. EDSA Shangri-la. November 17, 2011

 

Knockout Presentation Skills

Inspire Leadership Consultancy. Richmonde Hotel- Eastwood. October 13, 2011

 

The Power of Connection

Inspire Leadership Consultancy. RCBC Plaza. August 10, 2011

 

The 2nd Philippine Forum on Digital Out-of-Home Media

PhilCOuRSe. Asian Institute of Management. July 15, 2011

 

Putting the Wow in your Customer Service

Inspire Leadership Consultancy. Richmond Hotel. July 5, 2011

  

The Leadership Factor

Inspire Leadership Consultancy. SMX Convention Center. November 27, 2010

 

2nd Philippine International Conference and Expo on Out-of-Home Media

Outdoor Advertising Association of the Philippines. SMX Convention Center.

November 19, 2010

 

Culture of Personal Excellence

Inspire Leadership Consultancy. SMX Convention Center. September 9, 2009

 

Mind Mapping for Marketing, Brand and Advertising Team

Salt & Light Ventures. Edsa Shangri-la Manila. June 27, 2008

 

Foundations of Direct Marketing/ Customer Relations Workshop 101

Salt & Light Ventures. Hotel Intercontinental- Manila. February 8 – 9, 2007

Malvin Dinlasan

brotalks

Work History

Work History
Dec 2013 - Present

Independent Project Consultant

  • Project Consultant of Asian Development Bank for e-Regulations portal, a project of Department of Labor and Employment and Institute for Labor Studies.
  • Resource Speaker for leadership, branding and marketing.  
  • Facilitator/ Speaker, AIB Events and Training 
Jan 2015 - Present

Associate- Affiliate Marketing

Lazada Philippines

Links website owners and bloggers to the company for partnership.

Jul 2015 - Present

Chief Marketing Officer

The Global Filipino Investors
  • Mobilizes communication and branding strategy towards high impact returns on profitability
  • Initiates corporate partnerships
  • Determines sales targets and designs marketing programs
May 2012 - Nov 2013

Business Director

Team Meta-morphosis Co.

Led the team to business sustainability, acquire business partners and manage shareholders.

Feb 2009 - May 2012

Business Development Officer

United Neon Advertising, Inc.

· Worked closely with the acquired group buying site- LocalRoam

· Spearheads conceptualization of new businesses.

· Develops whole business plan from business model to its implementation.

· Manages social network strategy for company initiatives.

· Handles business development program for LED advertising billboard and online

  business engagements.

· Supervised the revamp of client-friendly company website.

· Initiated corporate partnerships and was able to convert a direct account from an

  agency through partnership with a prominent NGO.

Nov 2008 - Jan 2009

Direct Sales Head

Lighthouse Educational Corporation

· Established relationship with schools, organizations and churches which resulted to an

  increase in client database and sales networks.

· Coordinated for product exhibits and selling during school fairs and parenting seminars.

· Designed marketing collateral and presentation materials.

Aug 2008 - Oct 2008

Marketing Relations Officer

Becca Music, Inc.
· Worked closely with the General Manager in designing and selling sponsorship packages   to corporations. · Established event beneficiary partnership with a child advocacy organization. · Coordinated for event media publicity in radio and print.
Nov 2004 - May 2008

Marketing Supervisor- Direct Sales Division

Church Strengthening Ministry, Inc.

· Facilitated direct accounts and monitored sales operations from the bookstore.

· Initiated corporate marketing programs and has established Christian media

partnerships.

· Organized product launches, inspirational talks and bookstore marketing campaigns

which resulted to key corporate partnerships and increase in sales.

· Profile of products include:

- Celebrity icon and former Bb. Pilipinas Ms. Pilar Pilapil’s bestselling autobiography- The

Woman Without a Face

- Motivational speaker and writer Francis Kong’s bestseller title- Just When You Think you

Can’t Do It…Do It!

- Ambassador of Peace and TV Evangelist Anne Graham-Lotz’s Just Give Me Jesus

- Well-known Christian leader and writer Henry Blackaby’s Discovering God’s Daily

Agenda.

Education

Education
Jun 1999 - Mar 2004

Bachelor of Arts

University of Perpetual Help- Rizal (DALTA)

· Treasurer- College of Arts and Sciences

· Circulation Officer/ Senior Writer- The Perpetualite School Publication

Skills

Skills

Consultancy/ People Development

• The Servant Leader Workshop Accredited Facilitator by Lead Like Jesus, a leadership module developed by Ken Blanchard • Max’s Group Managers Convention 2013 Resource Speaker • Start Something resource speaker • Game Facilitator, AIB Training and Events

Business Development

• Developed My Best Value.Ph and Greetings.Ph Projects • Worked closely with Local Roam for business development projects (www.localroam.ph)

Project Management

• Managed multiple projects related to website development: United Neon Advertising Inc., Platinum Executive Fitness, OMF Literature, Gloire Unlimited, Comfac Group of Companies, I-Foods, Inc., Anviz Philippines, Barbie Store Philippines, Elabram Systems • Worked with GeiserMaclang Communications, Inc. for a LED Billboard and Social Media integration project. • Managed and organized product launches, inspirational talks and marketing campaigns. • Worked with Salt and Light Ventures for John Maxwell Live in Manila 2008 • Co-consultant for Marketing – Grace Christian College (6 Months) • Accredited consultant of Asian Development Bank for DOLE E-Rulemaking Portal project. (eregulations.gov.ph)

Digital Marketing

• Worked closely with creative team in creating social media campaign for WOW Videoke, Breville, Platinum Executive Fitness and ViTall Multivitamins. • Spearheads social media campaign of Capsinesis, a cayenne pepper dietary supplement (www.capsinesis.com)

Sales and Marketing

Managed multiple accounts of publishing, events, advertising and digital media.

Certifications

Certifications

Accredited Facilitator

Lead Like Jesus International
Transformational leadership developed by Ken Blanchard for corporate, religious and independent organizations.