Alexey Maklakov

Work History

Work History
Aug 2008 - Present

Marketing consultant

Russia/CIS telecom industry
Jun 2008 - Aug 2008

Head of Product Marketing

MTS Group

Management of product marketing division. Planning and budgeting all product marketing activities. Marketing strategy development for group companies (VAS). KPI development, analysis and control. Product development and launching support. Return and competitive analysis

Feb 2005 - Jun 2008

Chief Product Marketing Manager

CJSC "SonicDuo" (Megafon-Moscow) www.megafonmoscow.ru

Management of a division.

Marketing startegy prepapration and realisation.

Analysis of the telecommunications market.

Development and management of base network services (voice services, messaging services, data services). Participate in more than 30 projects of development and launching of value added services.

Services and products commercial models development. Products integration planning. The competitive analysis.

The analysis of key parameters of services. Commercial effectiveness control. Realization of projects on increase of services usage, increase of a transparency and development of new tariff schemes.

Preparation of advertising and marketing actions.

Work with vendors of the network and user's equipment

Preparation and realization of marketing research.

May 2006 - Oct 2006

Product Development Consultant

CJSC "TT mobile" (Mobile Lines of Tajikistan)

Start-up project including design, development and launch portfolio of value added services.

*)“TT mobile” is a part of MegaFon business in Tajikistan.

Apr 2003 - Feb 2005

Project manager/ deputy director

JSC Fastwel

Development, introduction, support and the analysis of efficiency of business-processes

(development, manufacture and service embeded systems, telecommunication equipment and software).

Operative and strategic planning.

Support of a product from the technical project preparation phase to supply and service at the customer.

Jul 2000 - Apr 2003

Quality manager/ project manager

JSC Corvette

Development, introduction, support and the analysis of efficiency of business-processes

(development, manufacture and service hi-tech and telecommunication equipment).

Operative and strategic planning.

Support of a product from the technical project preparation phase to supply and service at the customer.

Suppliers seection and estimation.

Interaction with suppliers and customers.

Education

Education
Jul 1994 - Mar 1999

Mozhaisky Space Engineering Academy

Summary

Strategy development

Product marketing and management Knowledge of Russian/CIS telecom industry and trends Experience in a field of mobile VAS services development

Custom

Plans:

taking degree in marketing

climb Everest

Interest

High-altitude mountaineering.

Climbing.

Snowboarding.

Skiing.

Mountain biking.

Adventure racing.