Worked directly with transatlantic clients and supervisors, while managing junior staff on financial technology accounts, including GoldenSource, GlobeOp, SuperDerivatives and SimCorp
Member of Social Media Task Force, drafted articles for bi-weekly newsletter and managed digital initiatives, such as Twitter campaigns and wrote blog posts for accounts
Compiled editorial calendars, upcoming awards, speaking opportunities and media lists
Edited byline articles and secured written pieces with publications, such as Mortgage Finance Gazette and Derivatives Week
Secured print and online media opportunities in publications such as AR, Banking New York, CTOEdge, ebizQ, Global Investment Technology, Inside Reference Data, IT Business Edge, Risk & Regulation IT, Wall Street Letter
Worked on a number of accounts throughout consumer and B2B industries, including J.H. Cohn, Whirlpool brand, Amana brand, TNS Healthcare, Oliver Wyman and Honeywell Got 2B Safe!
*Managed digital initiatives on consumer accounts, such as managing Twitter accounts, ghost writing blog posts, developing relationships with bloggers and drafting Web copy
Drafted press releases, pitches and coverage reports; compiled editorial calendars and media lists
Coordinated logistics for clients at media events and trade shows, such as CES, International Builders’ Show, Kitchen and Bath Industry Show, Wine, Dine & Demo!
Secured print, broadcast and online media opportunities in publications such as Associated Press, Better Homes & Gardens, Consumers Digest, Crain’s New York Business, Deal, Denver Post, Dow Jones, Drug Topics, HRMagazine, miamiherald.com, Redbook, San Francisco Chronicle, Star-Ledger, Talent Management, Washington Post, Woman’s Day, womenentrepreneur.com, WXMI-TV